NOW SOLD OUT: redeem Hilton Honors points for a private Jessie J concert at Abbey Road Studios!
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EDIT: 10am, all tickets are now showing as sold out. Such is the power of HFP …. the last few pairs sat there for 10 weeks and we can clear them out in two hours! I look forward to seeing you there. Abbey Road has far better lighting than the converted church used last year so at least you can see who else is in the room!
I wanted to give another mention today, as we haven’t covered it since February, that Hilton Honors is about to stage its annual London private gig. This year you and a friend have a chance to see Jessie J playing live on Saturday 15th June.
This is a genuinely good package:
The concert is at the iconic Abbey Road Studios in Maida Vale. If you’ve never been inside Abbey Road Studios and have any interest in music then this is something you really should do. You will be in the same studio where the Beatles recorded much of their material.
There is a pre- and post-concert food and drink reception included
Packages include two tickets
Having been to two previous Hilton concerts, including one at Abbey Road, I can confirm that Hilton does not skimp on the food and drink and does its best to put on an impressive event.
There were 100 pairs of tickets available, priced at 75,000 Hilton Honors points per pair. This is not an auction, it is a straight redemption.
I’d value 75,000 Hilton points at around £250. Given that you are getting two tickets to a private gig (total capacity will only be around 250 people) in a world-famous venue with food and drink included, that’s pretty good value.
You can redeem on this page of the Hilton website. It isn’t clear how many pairs are left because Hilton has removed the counter, but the bulk were snapped up after our initial article. This will be a bit of an unofficial HFP reader event I think, and I will be definitely be there as I’ve snagged a media pass.
Once you’ve booked, there is an additional auction available for a ‘meet and greet’ with Jessie J before the show. The bidding page is here.
If you don’t have 75,000 Hilton Honors points, your options are:
transfers from American Express Membership Rewards – the rate is 1:2 so you’d need 37,500 Amex points
transfers from Virgin Flying Club – the rate is 2:3 so you’d need 50,000 Virgin Atlantic miles
Amex transfers generally go across in 48 hours. Virgin Flying Club transfers are less reliable so there is some risk that the tickets all disappear, and you do lose quite a lot of value moving Virgin miles into Hilton.

How to earn Hilton Honors points from UK credit cards (January 2021)
There are various ways of earning Hilton Honors points from UK credit cards. Many cards also have generous sign-up bonuses!
Do you know that holders of The Platinum Card from American Express receive FREE Hilton Honors Gold status for as long as they hold the card? It also comes with Marriott Bonvoy Gold, Radisson Rewards Gold, Shangri-La Golden Circle Jade and MeliaRewards Gold status. We reviewed American Express Platinum in detail here and you can apply here.

The Platinum Card from American Express
30,000 points and an unbeatable set of travel benefits – for a fee Read our full review
Did you know that the Virgin Atlantic credit cards are a great way of earning Hilton Honors points? Two Virgin Points can be converted in three Hilton Honors points. You can apply here.
You can also earn Hilton Honors points indirectly via American Express Gold, the American Express Rewards Credit Card and – for small business owners – American Express Business Gold and Business Platinum.
(Want to earn more hotel points? Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.)
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