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EXCLUSIVE: No more Avios from Tesco Clubcard

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British Airways and Tesco have decided to part ways. The option to convert your Tesco Clubcard points into Avios is ending soon.

Nothing will change with the partnership between Tesco Clubcard and Virgin Flying Club.

Tesco Clubcard dropping British Airways Avios as a partner

When is Clubcard ending Avios earning?

The last day to initiate a transfer of your Tesco Clubcard points into Avios is 18th January

For those who receive their Clubcard vouchers quarterly, the last day to earn points via Tesco is 22nd October. This is the cut-off date for the November voucher mailing. The next mailing after that will not take place until February, at which point it will be too late to convert.

However, if you have the Tesco app, you can still collect points after 22nd October. This is because app users can turn their Clubcard points into e-vouchers at any time. You simply need to order an e-voucher with your remaining Clubcard points balance by mid January to ensure that it can be converted to Avios by 18th January.

Tesco Clubcard dropping British Airways Avios as a partner

Why is Tesco splitting with British Airways?

It isn’t made clear.

EDIT: Tesco contacted me after the publication of this article to state that it was the decision of British Airways to withdraw from Clubcard. Tesco did not want it to leave the scheme.

However, let me take a guess.

The volume of points transferred from Clubcard to Avios is likely to have fallen sharply in the last couple of years. I have no idea of the exact numbers, although we know that – in 2013 – 2.5 BILLION Avios were ‘bought’ with Tesco Clubcard points. 2.5 billion Avios represents over £10 million of Clubcard vouchers at face value.

I am guessing that number is well down. We have recently seen:

the closure of Tesco Direct, an exceptional source of bonus point opportunities

the closure of Tesco Wine plus other small non-core Tesco companies

the shrinking of Tesco Bank, including the closure of Tesco Mortgages (which earned points) and the closure of Tesco Bank current accounts to new applicants, which earned points for debit card spending

the ending of Clubcard earning at Esso garages, except those with a Tesco Express store

a move towards price discounts rather than bonus points as a way of driving sales in Tesco stores

Tesco’s loss of market share to Aldi and Lidl

Avios has not become less attractive as a conversion option – indeed, I moved back to converting the few Clubcard points I still earn to Avios after two better alternatives (Safestore and Uber) withdrew – but I imagine that the number of Clubcard points in circulation is down.

Tesco Clubcard dropping British Airways Avios as a partner

Does British Airways have a better offer up its sleeve?

British Airways was a small cog in the Tesco wheel. It wasn’t even the only frequent flyer partner – Virgin Atlantic is also in there. You can imagine why Avios may have wanted something more high profile.

On the other hand …. if Tesco was the only deal in town, it would be foolish to walk away. Surely something is up?

What could British Airways be planning?

Good question. There is no obvious solution:

Sainsbury’s? Arguably a better ‘fit’ with the Executive Club customer base, but how would Avios fit with Nectar? There is no chance of Nectar being dropped given that Sainsbury’s now owns it. Would Avios want to be a Nectar conversion partner? The old BA Miles scheme WAS a Sainsbury’s partner many years ago.

Waitrose? Potentially an even better fit with the Executive Club customer base. Waitrose is only a fraction of the size of Tesco, however. It also has no points-based loyalty programme. John Lewis Partnership has a new management team in place so you can’t totally discount this.

Marks & Spencer? It has an even smaller market share in food than Waitrose. It has also just overhauled its useless Sparks loyalty scheme, which remains non-points based, so I can’t see it making more changes so soon.

Asda / Morrisons? Unlikely. Asda has literally just been sold so I doubt it had been planning fundamental loyalty changes. Both chains have focused on price over points. The same goes for Aldi and Lidl, times ten.

Tesco Clubcard dropping British Airways Avios as a partner

What are the options, realistically?

Perhaps Avios becomes a Nectar transfer partner ….. although this would disturb the whole Avios ecosystem since many Nectar partners compete with Avios partners. The maths doesn’t work either. At present, £1 spent in Tesco earns you 2.4 Avios. Assuming a 2 Nectar to 1 Avios conversion rate, £1 spent in Sainsbury’s would only earn 0.5 Avios. It wouldn’t get many people to switch.

or ….

Perhaps Waitrose launches an Avios scheme via card-based earning …. there would be no points scheme BUT you could earn via your credit or debit card spend being tracked. Waitrose offered this with Virgin Atlantic for a while but it was never ‘official’ – Waitrose never promoted it. It would be expensive for Waitrose, however, given that they wouldn’t be getting much in the way of customer data in return.

or ….

Perhaps Waitrose and John Lewis launch a combined loyalty scheme (this is believed to be coming soon after a trial in a handful of areas). This could have some points-based element with Avios as one of a small number of partners. The John Lewis Partnership credit card could potentially also be pulled into this with its current 0.25% cashback offering 0.25 Avios an alternative.

The last option makes most sense, but is very hypothetical at the moment. We may need to wait until 19th January to find out.

Please share your craziest Tesco Avios-earning offers

If you’ve been collecting Avios seriously for less than five years, you won’t understand how fundamental Tesco Clubcard used to be.

You won’t look at the package below and shudder …..

Share your best or most notorious Tesco Clubcard deal in the comments. Most of them pre-date Head for Points (so pre-2012) so we are going back a long way.

For more information …..

Take a look at BA’s Tesco page here. At the time of writing there is nothing on Tesco’s BA page here.


How to earn Avios points from UK credit cards

How to earn Avios from UK credit cards (August 2022)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

25,000 Avios for signing up and an upgrade voucher for spending £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

5,000 Avios for signing up and an upgrade voucher for spending £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways BA Premium Plus American Express Amex credit card

British Airways American Express Premium Plus

25,000 Avios and the UK’s most valuable card perk – the 2-4-1 voucher Read our full review

British Airways BA Amex American Express card

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £12,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points.

EDIT: Until 25th October 2022, there is an exceptionally generous sign-up bonus on The Platinum Card. You will receive 60,000 Membership Rewards points – double the usual amount – and £200 to spend at Amex Travel. You need to spend £6,000 within six months to earn the bonus.

American Express Amex Gold

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & two airport lounge passes Read our full review

American Express Platinum card Amex

The Platinum Card from American Express

60,000 points, £200 travel credit and an unbeatable set of travel benefits – for a fee Read our full review

Run your own business?

We recommend Capital On Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,000 Avios.

Capital On Tap Business Rewards Visa

10,500 points bonus – the most generous Avios Visa for a limited company Read our full review

You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.

British Airways Accelerating Business American Express card

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

Amex Platinum Business American Express

American Express Business Platinum

40,000 points sign-up bonus and a long list of travel benefits Read our full review

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

(Want to earn more Avios?  Click here to visit our home page for our latest articles on earning and spending your Avios points and click here to see how to earn more Avios this month from offers and promotions.)

Comments (329)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • pacman says:

    Have the winners of the August competition for 100x 24k avios been announced?

  • Gothbe says:

    When 3V was running i used to do regular road trips around about 12 Tesco stores within a 30 mile radius. Must have spent 40k. This was particularly lucrative near Christmas when the magazines had bonus points vouchers for buying gift cards which I think give you an earning rate of about 10-1

    • Rob says:

      I had around 100 so the total will have been higher given many have used Emyr before and have his direct info.

      All need to remember that he could not control the timing of this deal. Normally when we plug him he clears his diary for that day in advance.

  • SM says:

    Buying multiple Nokia PAYG phones for around £15 getting 1000 points apiece, then selling them on eBay unlocked for pretty much the same price. 6 bottles of Torres Vina Sol for 1000 points, selling the bottles at work. Health and Beauty vouchers, getting paid to shop at Tescos and earn thousands of points. RIP Clubcard.

  • Jimmy says:

    Did anyone (apart from me!) do the Morrisons offer? So just to explain – around 2013 (I think?!) Morrisons announced that it would take vouchers from other supermarkets. Had big banners across shop doors etc.

    Converting clubcard vouchers to avios was an online process but I had always kept the paper vouchers in a draw. What followed was several shopping trips to Morrisons where it felt a little like supermarket sweep! Only spent around £1k before they changed the rules but was fun while it lasted 🙂

    • Navara says:

      Sainsburys 👍

    • David says:

      Local Coop offered to take them. Two TVs, plus numberous other high value items. Around £1k of value from spent vouchers.

      • Dani hart says:

        Can still profit with Virgin points which is better than avios if you like flying long haul

    • Tom says:

      That one sounds a bit like theft though. There is gaming the system and then there is what you did…

      • David says:

        Not at all – they advertised that they would take Clubcard vouchers, so I took them to the store.

        • Tom says:

          Which you misrepresented as being valid Clubcard vouchers which you knew not to be true. I think you need to look up the definition of fraud by false representation before you try and defend the indefensible.

          A person is in breach if he dishonestly makes a false representation, and intends, by making the representation to either make a gain for himself (or another) OR to cause loss to another. And FYI a representation is false if it it is untrue or misleading and the person making it knows that it is or might be untrue or misleading.

          You presenting used Clubcard vouchers as if they were not used is fraud. End of story.

  • Johnty says:

    This would be a great time for Virgin to do a Tesco CC conversion bonus…

  • A says:

    1000 bonus points on TV wall brackets..which were something like £8 each.
    Managed to buy around 100 of them from the large stores in the city and the surrounding towns.

    I then returned them all for a refund….unfortunately the bottom of the receipts which contained the CC barcode had been torn off, meaning the points weren’t clawed back…

  • Greenpen says:

    Motorpoint was a Clubcard partner and withdrew with no notice when the car buyers piled in with 100% payment with vouchers. Almost bankrupted them.

    Some TV accessory costing a few pounds but with 1000 bonus Clubcard points was the one to get you that car.

  • Bazza says:

    Reading the comments in this thread makes it clear why Tesco have knocked bonus club card points on the head.

    • Scott says:

      Well, in my opinion, and as said earlier, its more to do with things going mainstream.
      Some promos such as the points for a £5 game pre-order came back more than once.
      It was once a deal went from a limited number of people knowing about something to 10000s via Martin Lewis etc. that a puddle became an ocean.

      Sure some offers probably weren’t thought out well, or expected to reach the heights they did, but some kept on going, so there must have been some benefit in them for them to do so (or the way they did their accounting meant it was a month before they realised).

      Habits changed as well. Too many people wanting to save £5 on their shopping rather than collecting points, with other supermarkets starting a price war of sorts.

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