IHG Rewards Club becomes IHG Rewards in rebranding
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IHG and IHG Rewards Club have revealed a new ‘visual identity’, as they are called these days.
Say goodbye to the orange:
and say hello to a more serious-looking black:
The word ‘Club’ has also disappeared.
This has been done to “make [IHG] more relevant and attractive to consumers – particularly a younger demographic of consumers”.
Here is a squarer version:
In particular, the word ‘Club’ was removed to “reflect the warm welcome that is available to all”.
Here is the new parent company logo:
IHG One Rewards update – April 2024:
Get bonus points: IHG One Rewards is offering 2,000 bonus points for every two cash nights you stay (not necessarily consecutive) between 1st April and 31st May 2024. You can read our full article here and you can register here.
New to IHG One Rewards? Read our overview of IHG One Rewards here and our article on points expiry rules here. Our article on ‘What are IHG One Rewards points worth?’ is here.
Buy points: If you need additional IHG One Rewards points, you can buy them here.
Want to earn more hotel points? Click here to see our complete list of promotions from IHG and the other major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.
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