How do I earn Avios when buying British Airways on-board duty free?
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How do you earn Avios when buying duty free on a British Airways flight?
Like most airlines, British Airways offers a range of duty-free items when you fly, allowing you to save on taxes. You can see the product range on offer in the British Airways in-flight magazine.
To earn Avios on High Life Shop purchases, you must present your Executive Club card before the transaction takes place. The earning rates is 2 Avios per £1 spent.
However, most flyers do not know that you can pre-order items from the High Life Shop online and get them delivered to your seat when you fly (long haul only). This allows you to snag duty-free discounts without the stress of having to make an impulse decision or suffer any stock issues.
In general, there is a greater selection of products online since they do not need to be manually loaded onto the aircraft. However, you must complete your purchase at least three days before your flight. The Avios earning rate is the same whether you choose to buy on board or pre-order.
(This article is part of our ‘BA Q&A’ series which explains how British Airways Executive Club works. You can see all of our ‘BA Q&A’ articles here. )
(Head for Points is the UK’s biggest frequent flyer website with 2.4 million monthly page views. Want to learn more about earning and spending Avios? Click here to read our latest news stories, click here to join our email list and click here to read our ‘Avios Redemption University’ series.)

How to earn Avios from UK credit cards (October 2023)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus
25,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £12,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points.

American Express Preferred Rewards Gold
Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
30,000 points and a huge range of valuable benefits – for a fee Read our full review
Run your own business?
We recommend Capital On Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

Capital On Tap Business Rewards Visa
Get a 10,000 points bonus plus an extra 500 points for our readers Read our full review
You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.
EDIT: Applications for this card are temporarily suspended due to IT issues with the British Airways On Business SME loyalty scheme.

British Airways Accelerating Business American Express
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also good bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These are available to sole traders as well as limited companies.

American Express Business Platinum
40,000 points bonus and an annual £200 Amex Travel credit Read our full review

American Express Business Gold
20,000 points sign-up bonus and free for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.