My view was that it wasn’t, because you get around 0.5p per Avios compared to 0.8p if you turn them into Nectar points. However, Nectar isn’t an option if you are outside the UK so some people may still be looking at this.
A reader called Neo left a note in the comments yesterday to say, in as many words, ‘Did you know that British Airways rips you off if you book ‘Experiences’ at ba.com?‘.
I didn’t know this. But the reader was right.
How ba.com rips you off if you are booking ‘Experiences’
You can book IDENTICAL experiences via the avios.com platform. They come from the same supplier and the events are even listed in the same order.
Let’s take a look at the top two events which come up for London on 13th July.
You are asked for 24% more Avios if you book via ba.com vs avios.com.
I also checked the cost if you book via iberia.com. It was 96,900 Avios, the same as ba.com and also 24% more expensive than using avios.com.
Here’s the second event that comes up. Via ba.com:
Yet again, you pay 24% more to book via ba.com.
Here is the O2 Arena roof walk which we discussed yesterday. Via ba.com, if you remember, it was 6,300 Avios. Via avios.com:
….. you only need 5,100 Avios. Again, you pay 24% more via ba.com.
What is the pence per Avios via avios.com?
The O2 Arena roof walk was £32 for cash. This means:
- via ba.com, you are getting 0.51p per Avios.
- via avios.com, you are getting 0.63p per Avios
0.63p still isn’t fantastic, but it is a lot better than 0.51p.
How do you get your Avios into avios.com?
It is simple enough to move your Avios into avios.com in order to get your saving.
Using these details, you can log in at avios.com. Use the ‘Combine My Avios’ functionality to move Avios back and forth between British Airways Executive Club and avios.com.
You can move your points back and forth as often as you like. Transfers are free and instantaneous.
The next quesion is whether wine, car hire and hotels are also better value via avios.com. This is an article for another day.
How to earn Avios from UK credit cards (May 2022)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards. You qualify for the bonus on these cards even if you have a British Airways American Express card:
There are two official British Airways American Express cards with attractive sign-up bonuses:
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points.
The Platinum Card has doubled its sign-up bonus to 60,000 Membership Rewards points, which convert to 60,000 Avios, if you apply by 1st June 2022.
Run your own business?
We recommend Capital On Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,000 Avios.
You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
(Want to earn more Avios? Click here to visit our home page for our latest articles on earning and spending your Avios points and click here to see how to earn more Avios this month from offers and promotions.)