IMPORTANT UPDATE (10th June): Despite the Amex call centre telling some readers otherwise, Amex has confirmed to us that this offer DOES qualify for the £45 American Express cashback.
If you are running low on reading material whilst sat at home, British Airways and The Economist have brought back their special offer for taking out a subscription.
As you can see at this link, you can earn up to 18,000 Avios with a new one-year subscription.
What is special this time is that you can tie this in with the current £45 American Express cashback deal with an Economist subscription.
Ignoring the Amex cashback for a moment, here are the two subscription options on offer if you are a UK resident:
- Digital only: £179 with 15,000 Avios (1.19p per Avios)
- Print and digital: £215 with 18,000 Avios (1.19p per Avios)
‘Print only’ subscriptions are no longer available.
Subscribing to The Economist could make sense just for the Avios bonus even if you have little intention of reading it in detail, although there are occasional opportunities to buy Avios points for nearer 1p each.
Don’t forget your £45 cashback with American Express
As we wrote two weeks ago, you should also check your American Express cards for an Economist offer:
You’ll get £45 cashback when you spend £179 or more, which is conveniently the same price as a digital subscription. When factoring in the cashback, the value increases further:
- Digital only: £134 with 15,000 Avios (0.89p per Avios)
- Print and digital: £170 with 18,000 Avios (0.94p per Avios)
0.89p per Avios is very attractive in its own right. Getting a full year of The Economist on top is an added bonus.
Looked at another way, on the ‘Digital only’ offer, you could convert the 15,000 Avios into £120 of Nectar points, so your net cost for The Economist would be only £14 for the year!
As always, if you are self-employed you may be happy writing off the subscription cost as a business expense. This would sharply reduce your price per Avios even further.
This offer runs until 4th July although the American Express cashback deal ends on 30th June. You can subscribe here.