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REGISTRATION OPEN: Save up to £25 with American Express Shop Small for June 2022

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Registration is open today for the Summer 2022 version of American Express Shop Small.

The campaign runs from 20th to 26th June. This is far shorter than the 2021 version which ran for almost three weeks.

Whilst Amex has been chipping away at the attractiveness of Shop Small over the last couple of years, it still remains a decent way to save on your local shopping.

Despite the cap of £25 cashback, there is a separate limit for every Amex card you hold – with a further separate limit for supplementary cards – so it is still possible to do well.

American Express Amex Shop Small

What is American Express Shop Small?

‘Shop Small’ is designed to encourage you to shop in local independent stores instead of major chains.

(‘Shop Small UK’ is, of course, also a way for American Express to persuade more small shops to sign up to accept American Express cards.)

Between 20th and 26th June, you will receive £5 cashback on the first FIVE transactions you make for £15 or more at participating ‘Shop Small’ businesses.

There are very few rules apart from the fact that you can only get one £5 cashback per shop per card.  You can, of course, register multiple American Express cards if you have more than one.

Cashback is capped at £25 per card. Supplementary cards are treated separately and have their own cap, so you could technically get more than £25 cashback.

You get a separate £25 cashback limit for each American Express card you hold.

American Express Shop Small 2021

How does Shop Small UK work?

It is a simple process:

You MUST register your credit or charge card before making a ‘Shop Small’ purchase:

‘Shop Small’ should appear as a card offer online or in the app – Amex told us that it would be live from today.  Look under the ‘Offers’ tab on the American Express website for each card you have.

(If you do not have the offer on your card, reach out to Amex customer services who will add it manually for you.)

You can register by going to the American Express website, logging in and looking under ‘My Offers’ on the statement page.

Corporate American Express cards do not quality, but the small business cards usually do.

You can also register a supplementary card (an additional card held by your partner or friend on the same account) as long as it has a different card number to your main card and has its own separate Amex log-in.

You must find a participating ‘Shop Small’ small shop:

The main Shop Small website is here which will, by the 20th, probably contain a link to an interactive map where you can find participating shops in your area.  You will also often see a Shop Small sticker in a shop window.

Beware that this map, in previous years, has not been accurate. Often in a good way (some shops not featured give the credit) and often in a bad way (shops on the map are closed or don’t even accept Amex).  Your best option is to use your Amex whenever you can during the Shop Small period and see what hits.

It is worth noting that it is not just sellers of ‘things’ who are taking part. You will find cafes and even the occasional pub taking part. 

You can even get credits when you are not expecting them – during the Summer 2021 ‘Shop Small’ offer, Rob found that purchases he made in Gibraltar were triggering cashback.

Shop Small Summer 2022

You must make a qualifying purchase of £15 or more:

You can make one purchase per registered card per shop that is taking part in ‘Shop Small’.  

Supplementary cards can get credit at the same shop as a card where the main cardholder has already made a purchase.  You can also get credit for different American Express cards at the same shop.

For example …. Rob and his wife have six American Express cards, including supplementary cards, between them.  They can earn 6 x £5 cashback payments at the same store over Shop Small week, as long as they use a different registered card each time.

American Express appears to have stopped sending email confirmations after a cashback transaction is made, so don’t expect to receive any notifications.  A £5 credit for every £15 purchase will be added onto your credit card account within a few days of the original charge hitting your statement.

Note that American Express has closed down card accounts before (including some HfP readers) when they believe that ‘Shop Small’ has been abused.  ‘Abuse’ includes asking a retailer to break down a transaction into chunks of £15 and paying each £15 with a different registered American Express card.  This is easy for Amex to spot when transactions are processed within a few seconds of each other.

For clarity …. this promotion is fully funded by American Express as part of its campaign to encourage more small shops to accept the card.  It is not funded by the shop so you shouldn’t feel guilty about taking part.

You can find out more on the American Express website here.


Want to earn more points from credit cards? – August 2022 update

If you are looking to apply for a new credit card, here are our top recommendations based on the current sign-up bonuses.

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

25,000 Avios for signing up and an upgrade voucher for spending £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

5,000 Avios for signing up and an upgrade voucher for spending £20,000 Read our full review

You can see our full directory of all UK cards which earn airline or hotel points here. Here are the best of the other deals currently available.

EDIT: Until 25th October 2022, there is an exceptionally generous sign-up bonus on The Platinum Card. You will receive 60,000 Membership Rewards points – double the usual amount – and £200 to spend at Amex Travel. You need to spend £6,000 within six months to earn the bonus.

British Airways BA Premium Plus American Express Amex credit card

British Airways American Express Premium Plus

25,000 Avios and the UK’s most valuable card perk – the 2-4-1 voucher Read our full review

American Express Amex Gold

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & two airport lounge passes Read our full review

American Express Platinum card Amex

The Platinum Card from American Express

60,000 points, £200 travel credit and an unbeatable set of travel benefits – for a fee Read our full review

Virgin Rewards Plus credit card

Virgin Atlantic Reward+ Mastercard

15,000 points bonus and 1.5 points for every £1 you spend Read our full review

Earning miles and points from small business cards

If you are a sole trader or run a small company, you may also want to check out these offers:

Amex Platinum Business American Express

American Express Business Platinum

40,000 points sign-up bonus and a long list of travel benefits Read our full review

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

British Airways Accelerating Business American Express card

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

Capital On Tap Business Rewards Visa

10,500 points bonus – the most generous Avios Visa for a limited company Read our full review

For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending.

Barclaycard Select Cashback credit card

1% cashback (3% on business travel for four months) and no annual fee Read our full review

Comments (43)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Gordon says:

    Lunchtime in Indonesia now, Shame I won’t be back until the end of June for this 😎

    • Andrew J says:

      You’re not missing much – just a map which incorrectly states merchants accept Amex and then when you do find one that does, needing to chase Amex for months for the credit.

      • Gordon says:

        I agree I have seen comments on this before. I have not really used it tbh.

      • flyforfun says:

        My favourite Pan-Asian just off Canary Wharf is listed. They don’t take Amex instore, but their on-line portal does!

        I will check next time I go however to see if they do indeed take it instore but I always get told the machines don’t accept it!

    • polly says:

      Gordon,
      How wonderful is it to be back in Indonesia right now? Can’t wait to get there this Nov, plans for 14 days… fingers crossed. Are you in Bali?

      • Gordon says:

        Polly, I am flying to Bali in the morning for 2 weeks,Just spent 6 wonderful days in Singapore.
        I will let you know how Bali is after all this time….

  • Tony says:

    Only appeared on my BA card, nothing on Platinum (yet?)

  • DJ says:

    It is only showing for one of my cards.

    • AspirationalFlyer says:

      Me too. Only showing on my BA card.

      I also agree that the map is inaccurate, as well as at least two merchants in my local area saying they don’t accept Amex despite being on the map.

      I personally haven’t bothered the last couple of times this promotion has run. That being said, I hope it helps the struggling high street in some communities.

    • watesc says:

      Same as me

    • Marcelo C says:

      Same here

    • cercwc76 says:

      Same and not on supplementary card either

  • mark2 says:

    Surprisingly (to me) the offer is tucked away at the end of the list and no reminder on logging in as previously.

    • RussellH says:

      Yes, right at the bottom of the list of 52 offers. But there was a banner at the top of the screen telling me to look for it.
      Why do Amex have this wretched scheme of having to click at the bottom of the first seven offers to find the rest?
      Why on earth not put everything on the one page? Or do they think that people cannot scroll down a long page?
      So far, only on my Rewards Amex. Not showing yet on BA Amex.

  • Entitled says:

    1. Register your card
    2. Do not change your spending habits
    3. Accept the good fortune if something tracks
    4. Do not whine if it doesn’t (see 2.)

    • Will says:

      Bah, where’s the fun in that!

      Fully intend to register my pet ant farms 50 supplementary cards then moan like crazy when they don’t track and Amex ban me.

    • CarpalTravel says:

      That’s been my approach each time. The one and only time a £5 did appear was a nice surprise!

  • Stu p says:

    On my BA but not my Bonvoy.

    Often works in pubs!👍

  • tony says:

    Obviously interesting that this is running over the week of planned train strikes. Suspect that will skew uptake – although not sure in which direction….

  • polly says:

    We are using it in only one place this time.. our big local pub. Great for summer outdoor eating. Hope l can get all supplements done too, worrying tho, as l have to do all payments on Monday morning, tricky. Am flying to Bordeaux that evening. Might just do all our main cards, leave it at that.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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