Redeem your Accor Live Limitless points for BST Hyde Park VIP hospitality tickets

Accor Live Limitless, the loyalty programme for Novotel, Sofitel, Ibis, Mercure, Fairmont etc, is ramping up its ‘Limitless Experiences’ programme in the UK with tickets for the BST concerts in Hyde Park (search for ‘hyde’).

This is good news, as the ‘Limitless Experiences’ programme is one way of getting better value for your points than the fixed 2 Eurocents you get when booking a hotel.

The experiences programme is also a win for Accor, since it encourages you to sit on your points and build a balance, rather than redeeming immediately when you hit the 2,000 required for a €40 hotel voucher.

There are three types of package on offer. In order of exclusivity:

The ALL VIP Suite – Premium VIP Hospitality

• Access to the ALL Suite – a private, fully catered suite with incredible views of the famous Great Oak Stage and seating. This package includes buffet style catering and a selection of drinks including wine, beer, prosecco, spirits and soft drinks. 
• Dedicated VIP entrance & early entry up to 1hr before the main gates open
• Access to the American Express VIP Summer Garden – an exclusive area offering VIP bars, premium food outlets, additional comfortable seating, separate toilet facilities and cloakroom

The ALL – Accor Live Limitless VIP Terrace

• Access to The ALL VIP Terrace – a tiered, partially covered standing grandstand with incredible views of the famous Great Oak Stage
• Dedicated Terrace entrance and early entry up to 1hr before the main gates open
• Access to the American Express VIP Summer Garden – an exclusive area offering VIP bars, premium food outlets, additional comfortable seating, separate toilet facilities and cloakroom

Diamond VIP Experience

• Watch headliners take to the stage up close from the VIP Diamond View area
• Arrive in style with a dedicated entrance for Diamond VIP Experience customers
• The VIP Diamond View is a dedicated premium standing viewing area with unrivalled views of all the Great Oak Stage performances, allowing you to leave and return between the VIP Diamond View into the American Express VIP Summer Garden and general admission area as you wish
• Enjoy access to the American Express VIP Summer Garden – an exclusive area offering VIP bars, premium food outlets, additional comfortable seating, separate toilet facilities and cloakroom

What acts can you see with Accor Live Limitless points at BST?

As of Friday night, the following packages remained. The full line-up for some of the concerts is not yet available.

PINK – Saturday 24th June and Sunday 25th June

• VIP Suite – 42,000 ALL points for two people
• VIP Terrace – 25,000 ALL points for two people
• Diamond VIP – 21,000 ALL points for two people

Guns n’ Roses – Friday 30th June

• VIP Terrace – 25,000 ALL points for two people
• Diamond VIP – 21,000 ALL points for two people

Take That (with The Script, Sugababes) – Saturday 1st July

• VIP Suite – 42,000 ALL points for two people
• VIP Terrace – 25,000 ALL points for two people

BLACKPINK – Sunday 2nd July

• VIP Suite – 25,000 ALL points for two people
• VIP Terrace – 14,000 ALL points for two people
• Diamond VIP – 10,000 ALL points for two people

Bruce Springsteen – Thursday 6th July

• Diamond VIP – 30,000 ALL points for two people

Billy Joel – Friday 7th July

• VIP Suite – 45,000 ALL points for two people
• VIP Terrace – 30,000 ALL points for two people
• Diamond VIP – 25,000 ALL points for two people

A pair of VIP Suite tickets for the Bruce Springsteen concert on 6th July is going be auctioned on the Accor Experiences site, starting on Monday. The minimum bid will be 40,000 ALL points.

It’s worth noting that Accor is not listed as a sponsor of the Taste of London Food Festival for 2023. If you had been sitting on your ALL points to use for their VIP tent there, I think you are out of luck. You may want to use them for one of the BST concerts instead.

Our two-part HfP guide to Accor Live Limitless starts here if you want to learn how to pick up some points to redeem in 2024.

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Accor Live Limitless update – April 2024:

Earn bonus Accor points: Accor is not currently running a global promotion

New to Accor Live Limitless?  Read our review of Accor Live Limitless here and our article on points expiry rules here. Our analysis of what Accor Live Limitless points are worth is here.

Want to earn more hotel points?  Click here to see our complete list of promotions from Accor and the other major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.