Maximise your Avios, air miles and hotel points

How do you get a British Airways Executive Club Premier card?

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

Most people think that the British Airways Executive Club tiers are Blue, Bronze, Silver and Gold.  There is also Gold Guest List – see here for how you get that – but it is a subset of Gold and does not have its own membership card, unless you count adding the letters ‘GGL’ to the corner of a normal Gold one.

There is, however, another elite tier you may not know about – British Airways Executive Club Premier.

This is the card you get:

How do you get a British Airways Executive Club Premier card?

How do you get a British Airways Executive Club Premier card?

This information is taken from official British Airways guidelines I saw, although the guidelines are now a few years old and may have been updated.

The aim of Premier is to keep on the good side of people who control the travel budgets at British Airways’ largest corporate accounts.

In order to get a British Airways Premier card, you need to control a travel budget which spends at least £2 million per year with British Airways.

Importantly – and this is taken verbatim for the guidelines – giving someone a Premier card:

“will not always reflect the revenue generated for British Airways by the company, but should be based upon the individual’s ability to influence travel policy”

How do I apply?

You don’t.  Based on the guidelines I have, you need to befriend a member of the British Airways board or a key sales manager.  They will submit an application on your behalf.

Five other BA executives (specified people, not random staff) must ‘second’ the application, including the British Airways Chief Operating Officer.

British Airways Premier status

How many British Airways Premier cardholders are there?

It was 850, at the time of publication of the guidance notes I saw which go back a good few year.  However, Alex Cruz made a decision to cull the ranks when he was CEO and last time I heard the number was nearer 450.  The card was allegedly removed from various high profile celebrities and sports stars who had no commercial value to the airline.

What do you get if you are a British Airways Premier cardholder?

What you DIDN’T get, interestingly, was tier points according to the BA guidance, although I believe that this has changed.  Perhaps introducing lifetime status criteria meant that Premier members still wanted to track their points?

As a Premier, you receive all of the benefits of British Airways Gold membership plus (we think):

  • use of the Special Services team at key airports
  • personal escort to/from aircraft, even at remote stands
  • access to British Airways lounges at all times, even if the member is not flying on British Airways
  • ability to bring two guests into a lounge (a Gold member can only bring one guest)
  • access to top lounge (The Concorde Room at Heathrow Terminal 5, presumably now the Chelsea Lounge at New York JFK) irrespective of class of travel
  • ability to give Gold status and 2 x Silver status to friends
  • an annual upgrade voucher, allowing a single cabin upgrade for two people – this is the same as the Gold Guest List GUF2 voucher

Only the first two benefits above offering something genuinely above what a Gold Guest List member of British Airways Executive Club would get.

Not a bad deal if you can get it …. but don’t get your hopes up.

PS.  If you want to know more about the ‘standard’ Executive Club status levels, we have a number of articles of interest albeit they have not been updated in two years:


How to earn Avios from UK credit cards

How to earn Avios from UK credit cards (September 2024)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

10,000 Avios (to 26th September) for signing up and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

40,000 bonus points and great travel benefits – for a large fee Read our full review

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

Capital on Tap Business Rewards Visa

10,000 points bonus – plus an extra 500 points for our readers Read our full review

There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum

Up to 80,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

Get up to 40,000 points as a sign-up offer and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

Comments (45)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • kt74 says:

    They get to gift one gold AND two silvers

    They get escorted on and off planes and ushered to the front of queues at LHR, which is non-trivial at remote stands, or when travelling with non-EU given there’s no Fast Track immigration at the moment

  • aseftel says:

    There’s no oneworld oval on that card. Surely it’s emerald?

  • Nick says:

    Important to remember that a lot of Prems don’t actually fly a lot, having the card just makes it smooth when they do (there are a fair few Prems who spend less personally on flights than I do!) Of course their companies spend lots even if they don’t, that genuinely is a prerequisite now other than the occasional goodwill card (which as Rob notes have largely been removed).

    The best part of being Premier is having the personal number of someone important who can do or arrange anything. No waiting in a call centre queue, just send a quick text and it’s done. Interestingly, around a third of Prems have said they don’t want airport escorts as it draws attention to them and would prefer to go through on their own.

    Contrary to popular belief, they can have any available seat they want, but can’t boot someone out who’s paid for it in advance (or had a fee waiver, e.g. Gold).

  • PremTravller says:

    Having travelled with a Premier who is also a GGLfL I can confirm that BA will hold a plane for you. It was only 10 minutes, but we were the last to board. This was faciliated by a phone call to the direct number the Prem had.

    The card does almost seem to let the user get away with anything, as the majority of staff at Heathrow completely change their demenaour on learning that the traveller is a Prem. One such occasion included allowing 3x guests into the CCR on cheap EU economy tickets.

    I’m not entirely sure whether they still do it (although to be honest not really required given how quick the e-Gates usually are) but they used to escort you to the front of the queue at immigration (having picked you up from the jetty in a Jag).

    • Nick says:

      Holding flights was stopped earlier this year. Very limited circumstances only now, and never if it puts the TTOT at risk. Instead the agent mustn’t leave the customer until they have been rebooked.

    • Lady London says:

      I’ve still got the Special Services phone number somewhere, wonder if it’s still the same? Holding Concorde seen once but for a mighty industrialist. Special Services were quite good if you really needed to get in touch with someone travelling eg finding the boss in the lounge (when the lounge was a lounge) and telling them to switch on their phone despite orders because x [impt] was trying to reach them

  • The Savage Squirrel says:

    So it used to be dished out to a few sports stars,eh? I wonder how many footballers, on being told that BA would provide them with an escort, were hoping for a different sort of service…? 😉

  • Jeff says:

    BA related – Does anyone know if A380’s new Business Suite refit has started? I am looking to book a flight to SIN in the summer but none of both options has the new seating: one flight is using 787-9 and the other one A380

  • Michael Jennings says:

    The answer to the question of “How do you get Qantas Chairman’s Lounge membership?” appears to be “Be the son of the Prime Minister”. That’s a very cushy semi-secret invitation only club, with lounges for members and nobody else. (To be fair, that’s in terminals without first class lounges – they get to use the first class lounges in terminals where they exist).

    https://www.afr.com/rear-window/alan-joyce-puts-albo-s-son-in-qantas-chairman-s-lounge-20230802-p5dtf3

  • NigelHamilton says:

    As was commented on a previous version of this article, I’m amazed this benefit hasn’t been stopped by BA’s anti-corruption department. Speaking as somewhat of a specialist in this field, at best they are taking a significant risk and at worst it is a prima facie case of commercial bribery.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.