Maximise your Avios, air miles and hotel points

Where you targeted for an American Express ‘£25 off £40 at Amazon’ promotion?

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For a couple of years, Amazon has been offering a £15 discount on a £25 spend for anyone who links their Amex Gold or Amex Platinum card to their account and part-pays with Membership Rewards points.

It is still working – I did it on Saturday for my wife.  This is what to do:

Link your Membership Rewards account with your Amazon account by visiting this page on the Amazon website (ignore the ‘£25 off £40’ offer described on that page)

Buy £25 of items on (these MUST all be sold by Amazon and not third party merchants, and excludes digital content and gift cards)

IMPORTANT:  Items must be purchased in a single order and shipped at the same speed to a single address

You MUST select your Membership Rewards-earning Amex card as your payment card (you cannot use gift cards or any other payment source)

Part-pay for your order using Membership Rewards points.  The sneaky option is to redeem just 10 points for a 5p discount.  This saves you ‘wasting’ MR points on a low value redemption.  You will only get 0.45p per point and you shouldn’t waste more than 10 of your valuable points on such a poor deal.

Do NOT add the code at this point.  Click ‘Use This Payment Method’ and continue to the final payment screen.

Enter code AMEX16SWP at check out (the code must go in after you have selected part-payment with your Membership Rewards-registered card) – do NOT use AMEX25SWP which is the targeted £25 offer

As can see from the landing page above, there is also a TARGETED version of this offer doing the rounds.  8,400 people can save £25 on a qualifying purchase of £40.

Only one HfP reader has told me that they received an invitation.  If you are spending £40, try out the £25 code to see if it works – it is AMEX25SWP – but if it fails then AMEX16SWP should work if you’ve never used it before.

If you make your purchase via this Amazon link (click), Head for Points gets a small commission on your purchase and it helps keep us ticking over.

Want to earn more points from credit cards? – December 2023 update

If you are looking to apply for a new credit card, here are our top recommendations based on the current sign-up bonuses.

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

You can see our full directory of all UK cards which earn airline or hotel points here. Here are the best of the other deals currently available.

SPECIAL OFFER: Until 9th January 2024, you will receive 30,000 Membership Rewards points (convertible to 30,000 Avios) with American Express Preferred Rewards Gold. You receive 25,000 points if you spend £3,000 in three months and a further 5,000 points if you hold the card for 15 months. You can apply here.

SPECIAL OFFER: Until 9th January 2024, you will receive a huge 100,000 Membership Rewards points (convertible to 100,000 Avios) with The Platinum Card. You receive 75,000 points if you spend £10,000 in six months and a further 25,000 points if you hold the card for 15 months. You can apply here.

British Airways American Express Premium Plus

25,000 Avios and the famous annual 2-4-1 voucher Read our full review

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points (TO 9th JANUARY), FREE for a year & four airport ….. Read our full review

The Platinum Card from American Express

Crazy 100,000 points (TO 9th JANUARY) and a huge range of valuable benefits – for a fee Read our full review

Virgin Atlantic Reward+ Mastercard

15,000 bonus points and 1.5 points for every £1 you spend Read our full review

Earning miles and points from small business cards

If you are a sole trader or run a small company, you may also want to check out these offers:

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

American Express Business Platinum

40,000 points bonus and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

Capital On Tap Business Rewards Visa

Get a 10,000 points bonus plus an extra 500 points for our readers Read our full review

For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending.

Barclaycard Select Cashback credit card

1% cashback and no annual fee Read our full review

Comments (105)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Chuck says:

    Bits !
    I have several pre paid US$ cards, Amex and Visa. Does anyone know how I can use them to purchase Avios ? BA site tells me to login and then currency defaults to GBP. Or any smart ways to use them up ?

    • Roger says:

      Via PayPal?
      Do they accept prepaid cards?

    • Mr. AC says:

      I just draw the remaining balance from pre paid cards into Revolut… Haven’t had any charges yet this way, but YMMV

  • Cat says:

    OT, sorry!
    I did something a bit daft and my attempt at the Xmas saver trick went completely wrong. The day after the published end date of the Xmas saver scheme on the Clubcard website, I changed my preferences to earning Avios again, as I was under the impression that the Xmas saver scheme was over. Apparently this removed me from the actual scheme, so my vouchers weren’t issued. I’ve been sent £200 of Tesco moneycard (rather than £212 of vouchers), which definitely is in no way linked to Clubcard. I’m told it’s impossible to send me the Xmas saver vouchers now, as they’ve already been issued. I’ve asked for my money back, as what they’ve sent me is not the product I paid for, and as I understand it I’m entitled to get a refund if they can’t provide me with the product I’ve paid for, and I’d rather have cash that I can spend anywhere, rather than a card that can only be spent at Tesco. I’m also told that there’s no way of giving me a refund, as they claim the product that I’ve been sent is identical to the one I paid for.
    I’ve requested the T&C of both the money card and the vouchers, so that I can nitpick and quibble whether they actually are identical. I was wondering whether anyone else had any advice?

    • Louise says:

      If you don’t get anywhere the just buy some gift cards for somewhere you would spend with the money card?
      Even better if you combine with some MoCs in the post from Tesco.

      I remember having such dramas with them when some 3v cards didn’t get activated but my card was still charged. Took a while to sort out any refund to my card.

    • FlyUpTop says:

      Sorry to say but I think your stuck now and they won’t budge on their decision, like +1 comment it would be best to find the most lucrative route out. Can you not buy Xmas presses in-store for family or the GC route.

      • Cat says:

        That’s probably my most sensible option at this stage (although I haven’t had a MoC in ages, either through the post or the till).
        Thanks all! As always, your advice is gratefully received.

    • JD says:

      +1 if you read Christmas saver t&cs it says all of this will happen. No leg to stand on 🙁

      My Tesco are doing 20% off on H&M vouchers at the moment so I bought 12 and then sold them on

      Buy 12 gift cards
      12x (£20 x 0.8) = £192
      Sold for zeek credit
      20 x £17.20 = £206.4

      Spent the remaining £8 tesco voucher on lunch
      And swapped £196 zeek credit for a £200 John Lewis voucher and I’ve got £10.40 left towards my next purchase. So all in all no big loss. Just a bit of hassle

      • Crafty says:

        Was all that risk and time worth it for £14 profit?

        • JD says:

          Nope. Not advocating it as a good way to spend cash but it was an easy out. Took 10 mins to upload the cards to zeek and they all sold in 4 hours. Lots of online shopping going on at the mo. Also used the website that shall remain nameless to get another £1 on each transaction

    • Lady London says:

      Charge back on your credit card?

      • Cat says:

        I foolishly paid in cash!

      • Callum says:

        I hope they crack down on people fraudulently using charge backs. Not only does it increase costs for the rest of us, the more people lie and cheat the more inconvenient it is for honest people as trust breaks down.

  • Roger says:

    Some new offers on Amex Platinum
    Microsoft £100 off £400
    Domino’s £10 off £20
    Aldi £10 off £70 – Do they sell any GC?

    • Dave Barron says:

      Cheers Roger – got them on my Gold too

    • Liz says:

      T&Cs of Aldi offer is online only!

      • Roger1* says:


        Buy some wine. Argentinian Malbec is excellent valhe with no charge for delivery.

        • Liz says:

          I don’t drink wine and hubby is more interested in his whisky these days than wine. Every year at this time Aldi launch a new Glen Marnoch whisky which whisky drinkers in the know all speculate about and apparently it is very good. This years is £50 so thought I was on a winner there but they don’t have it online. It flies off the shelves in a few days after launch.

        • Lady London says:

          @Liz all the whiskies do come back March or so maybe earlier after theyve long ago sold out. They then hang around for a while. Depends on the branch but this has been the case previous years

    • Caz says:

      The Aldi offer appears to be for their online deals only as far as I can see, so not off a big shop in store?

      • Caz says:

        Sorry, duplicated the above! Hadn’t refreshed the page!

        • Lady London says:

          Even refreshing the page won’ necrssarily update comments

          • Rob says:

            There may be a delay of up to 30 seconds with comments appearing. If it is still troublesome in a couple of weeks we will reassess. We were up against a hard deadline of 3rd December to migrate from the old host before it shut down but now we can do things at leisure.

        • Lady London says:

          It has improved this evening Rob. yesterday 10-20mins before comments appeared. Reload/refresh did not show new comment in that period a few times.

          Today one comment showed immediately as on previous hosting so I presume tuning is working.

          This new host seems to be much more able to load complete pages with ads blitzschnell (b fast and appears instantaneous).

          • Rob says:

            Google also started doing lazy loading recently, so the ads you can’t see at the bottom do not load until you scroll down, which also speeds things up.

            The top 2 desktop ads are directly sold this week which also speeds things up as they load off our server and are not animated.

    • Andrew says:


      £20 off £100 at
      £50 off £250 at Red Carnation Hotels

    • Sam says:

      Might pick up a Surface for myself with the Microsoft deal, especially if they have some decent Black Friday deals on at the same time.

      • BLT says:

        The last microsoft offer a couple of months ago worked when buying giftcards. Helps if you want to buy something over £400 and you have the offer multiple times.

  • Steve says:

    Hosting Switch – Comments are either not appearing on refresh or the tally of comments is not correct (shows 7 on front page for this article but only 3 appear below – last comment posted at 6.33 as far as I can see) im on Safari iOS

    • Rob says:

      Thanks. That should not happen as in theory cache is disabled on current articles.

    • ADS says:

      this explains why the comments i posted over the weekend weren’t appearing straight away (when the page supposedly refreshed) !

      • Rob says:

        That problem will now go away – max delay is 30 seconds (ie the cache clears every 30 seconds).

  • Alex says:

    OT I’ve put £10,000 through my Hilton credit card. Does anyone know how long it takes for Gold status to be granted? Have a couple of stays coming up which it would be useful for…

  • Greedo says:

    Some new website feedback (maybe?), I am seeing the desktop version of the pages on mobile.
    User agent is Mozilla/5.0 (Linux; Android 9; Pixel) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/70.0.3538.80 Mobile Safari/537.36

  • Sam says:

    I normally read on my mobile. I’m occasionally and randomly getting the desktop site. Today, it’s the home page

  • ankomonkey says:

    Rob, maybe introduce Neil to Marriott for their future IT work. They can then let the gibbon they used for the recent merger go back to the wild.

    • Mr(s) Entitled says:

      genuine lol comment

    • Cat says:

      If a BTL comment makes you laugh so suddenly that you trip over a loose paving slab, does one sue the council, the OP, or both?

      Asking for a friend.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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