Maximise your Avios, air miles and hotel points

(DEAD?) The Amex / Amazon ‘£25 off £40’ coupon is working again – even if you’ve used it before!

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EDIT: Amazon closed down this code on Friday evening

For the last couple of years, Amazon has been offering a generous bribe to anyone with an American Express card which offers Membership Rewards points.

You may not be aware that Amazon lets you pay for your purchases on the UK site with Membership Rewards points.  I absolutely do not recommend this, because you are only getting 0.45p per American Express point, but the feature exists.

Have you already registered for the Amazon / Amex offer?

If you have signed up for this feature at some point in the last couple of years, there is some interesting news.

A new Amazon discount code – AMEX25OFF – seems to get you £25 off a £40 order when you part-pay using Membership Rewards points.

For absolute clarity, this code works even if you already got a £15 or £25 discount when you originally linked your American Express and Amazon accounts.

Here is a screenshot I took on Wednesday when I was ordering something for my son:

AMEX25OFF American Express Amazon discount code

As you can see, £25 has been deducted from my order.  You can also see that I redeemed a grand total of 10p of Membership Rewards points (22 points deducted).

To get this to work:

You need £40-worth of items in your basket which are ‘Sold by: Amazon’ 

For absolute clarity, anything sold by a third party, even if it is ‘Fulfilled by:’ Amazon, won’t count, neither will digital content or gift cards

If your basket contains multiple items, they must all have identical shipping times and be delivered to the same address

You need to select your Membership Rewards-linked American Express card to pay

You MUST select the option to fully pay with points (bad idea due to the poor value you get) or ‘part pay with points’ (a good idea, redeem 10p-worth as I did!)

You add promo code AMEX25OFF

All sorted, as the screenshot above shows.

Our Amazon link is one of the ways we fund this site.  If you buy something through this offer, please use this link – Amazon home page – to make your purchase.  Thanks!


Does this work if you have not already linked your Membership Rewards and Amazon accounts?

We don’t know.

(EDIT: comments below suggest it DOES work with new Amazon accounts and it DOES work with existing Amazon accounts newly linked to Membership Rewards.)

This is what to do, assuming you have not done this offer in the past:

Link your Membership Rewards account with your Amazon account by visiting this page on the Amazon website – note that this discusses a poorer offer, worth £15 off a £40 spend, which has now closed anyway

Buy £40 of items on following the guidelines I listed above

Qualifying credit and charge cards would include:

…. plus Green, Centurion and various cards now closed to new applicants.

You MAY find that the AMEX25OFF code then works.  Or it might not ….

If you are reading this via email, I suggest you pop over to the HFP website during the day to take a look at the comments on whether this is working or not.

Thanks to Shoestring for this.

Credit and card charge information

Here is the legally required interest rate information on the credit cards mentioned above, together with links to our detailed reviews:

American Express Preferred Rewards Gold – sign-up bonus of 10,000 Membership Rewards points when you spend £3,000 in three months – apply hereour American Express Gold review is here – representative APR 57.6% variable including fee (free in year 1) based on a notional £1200 credit limit, interest rate on purchases 22.9% variable

The Platinum Card from American Express – sign-up bonus of 30,000 Membership Rewards points when you spend £2,000 in three months – apply hereour American Express Platinum review is here – this is a charge card which must be repaid in full each month

American Express Rewards – sign-up bonus of up to 5,000 Membership Rewards points based on card variant – apply hereour Amex Rewards review is here interest rate varies depending on which card variant you choose

(Want to earn more miles and points from credit cards?  Click here to visit our dedicated airline and hotel travel credit cards page or use the ‘Credit Cards Update’ link in the menu bar at the top of the page.)

Comments (111)

  • William says:

    Not working anymore I don’t think, as per previous posters.

  • Tom says:

    This doesn’t appear to work any longer 🙁

    • Aslan says:

      Same here – no longer working with items that did yesterday….

    • chris says:

      Me neither. They have succeeded in getting me to link my account, however, so they have achieved their aim even if I have not achieved mine!

  • Steve says:

    This has definitely expired. Worked as at 11pm yesterday evening (April 26th), but no longer.

  • Alex says:

    Not working for me either 🙁

  • ANDREW says:

    *Might* be working again now; just got £25 off a Kindle and I had used that card and code before.

    When you input the code the error message has changed from “The code is not valid” (or similar) to “The promotional code you entered has already been redeemed”. However, a “Use your £25.00 promotional balance” tick box appeared above which did enable the discount to be applied.

    • Shoestring says:

      people should give it a go – the deal got publicised on the deals site when HfP published this article so there would have been wide uptake – the plug could have been temporarily pulled

  • R says:

    Just worked for me on an old account on which I had used a previous Amex code.

  • Kieran says:

    I just used it 2 minutes ago and it worked for me. I have used it previously as well on the same account. I had to apply £0.10 of members rewards first and then use the code. It didn’t work putting the code in first

  • Gill says:

    This is working again tonight – just ordered in my partner’s account (I did mine last week!)