Maximise your Avios, air miles and hotel points

ANA’s new business class seat, THE Room, really is very good ….

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Back in July we wrote about ANA’s new Business Class and First Class products, which are debuting on the Heathrow to Tokyo route.

This is worth knowing about because one of the best uses of Virgin Flying Club miles is redeeming on ANA flights from London.  You only need 95,000 miles for a return business class flight.

Using your Virgin Flying Club miles for a trip to Tokyo has just got a whole lot more interesting.  ANA is launching a new Business and First Class seat on its Boeing 777-300ER aircraft, and the London route has been the first to get it.  It looks rather good, to put it mildly.

The First Class suites are arranged in a 1-2-1 configuration.  Finished in dark woods, there are two only rows which make this an intimate cabin:

ANA first class the suite

The seat almost takes the full width of the suite, with only a thin slither along the side given over to storage or as an armrest. There is also an exceptionally large 43” screen which has a 4K display – apparently the first time this has been used for a commercial aircraft.

THE Room is ANA’s new Businesss Class product.  Club World style, half of the seats face forwards and half face backwards.

If you look at the photo below the first thing that will strike you is how disproportionately wide the seat is.  Look at the head rest.  You can see the protective cover, which is about what you’d expect the seat width to be.

THE Room looks like it is twice as wide – more sofa-like than a seat. ANA says that THE Room has twice the width of their old business class seat (click for Anika’s flight review) which is not hard to believe.

Of course, this is business class and the trade-off is that it does taper into a cubby hole where your feet end up.  Nonetheless, the extra width at torso and shoulder height should make sitting and sleeping in this seat feel a lot less cramped.  It is a very clever piece of design.

ANA business class the room

Last week I attended the media launch of THE Room, and there were seats available to try out.  It is, genuinely, huge.  At one point there were two of us sat side by side on the seat and we were able to have a normal conversation, with a decent bit of space between us!

Not content with a sliding door, THE Room also has a second opening which slides up and down.  This allows the crew to pass food to you whilst the door is closed, getting around one of the biggest issues with Club Suite and Qsuite.  The 24 inch 4K TV also looked very impressive, although it was not operating.

ANA business class the room

If you need to head to Japan in the near future, I strongly recommend giving this a try.  It is currently on both of ANA’s daily Heathrow services.

You won’t earn Avios or BA tier points as ANA is a member of Star Alliance, although you can credit the flight to Virgin Flying Club.

Comments (174)

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  • s says:

    Anyone redeemed Tesco voucher lately? Seems none of the hotels have the ‘Enter coupon code: from Tesco’ next to them anymore in search results, including ones which I know for sure were eligible. Not sure how you’re supposed to figure out which hotels are eligible anymore

    • Peter K says:

      Have you tried clicking through from Tesco’s website?

      • S says:


        Do you see it as normal when you search? Would be strange if the issue is isolated to me only!

        • meta says:

          Your hotel might be ineligble. I have looked at one property in Japan and it is not eligible and no box is visible. Usually if it is collect only for rewards, it’s not eligble.

          • meta says:

            Just checked again. Interesting. The property I looked in Japan is collect&redeem with rewards, but if you go via website it is showing as ineligble.

  • Shoestring says:

    O/T NowTV offer – 1 month Sky Sports £16.99 – this stacks with the Amex offer 50% statement credit, which makes it £8.50

    • Voltron says:

      I noticed theres a “Sky Sports Day Pass + 1 month Mobile Month Pass”, does that mean the £16.99 you cant watch on your mobile?

      • Shoestring says:

        not sure – never done that – I just watch on TV with a NowTV box or on my desktop PC

        btw you can watch NowTV in Europe these days

    • Sussex Bantam says:

      T&C say new customers only. Is there a way round this ?

      • Grant says:

        a ‘new’ email address

        • Shoestring says:

          if you’re a ‘new’ customer (new email address/ different credit card), there’s another £8 discount you can add on

          • Sussex Bantam says:

            We already pay for sports – but cinema at £12 / £6 for two months is very attractive !

    • Harry T says:

      With Amex 50% [email protected] and additional £5.50 from other sources, the two month cinema pass is essentially free!

  • Del Velli says:

    O/T: When do avios post from BAPP and are they posted automatically?

  • Optimus Prime says:

    OT – American Airlines AAdvantage is offering 25% bonus Miles when you transfer hotel points across.

  • Voltron says:

    As a data point, status matched Hilton gold to jurys in floor 3, and also avis Preferred plus (from priority pass from amex plat) to Enterprise gold

  • Shoestring says:

    BA offering Economy LHR – San Francisco for £267 (Skyscanner and widely available/ £286 BA direct) – various date Jan – March

    • Pangolin says:

      Thanks. That’s no particular use to me but I have a friend who would be very interested in a deal like that.

  • Blue Mountains says:

    OT: Qatar extended their “special fares”. Not researched how special they are but I won’t be using my codes.
    “Our special fares have now ended, but we understand that sometimes it takes time to plan your trip.
    As a valued subscriber, we are delighted to extend our special fares until 2 October 2019 just for you.
    Use this unique promo code GB10GSXKL to instantly bring down the price of your next adventure.
    Don’t forget to add your code at the start of the booking process to enjoy exclusive fares.”
    Another promo code: GB20FTLVS

  • Harry T says:

    The problem with the NOW TV offer is that you have to start using the passes straight away – I was going to use the Amex offer on all of my BAPP supps to store up passes for later!

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