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What happened at the Head for Points reader dinner last week?

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Last Thursday we held our first Head for Points reader dinner at Quo Vadis, a restaurant in Soho. It is one of the things we are trialling following some DIY market research where many of you said you were keen to come to different types of HfP themed events.

I should start by apologising if you registered your interest but were not selected to take part. We were massively oversubscribed with 120+ applications for just 20 seats, so we ended up picking names out of a hat.

We are hoping that this will be the first of many such dinners so hopefully you will be able to make one in the future.

We ended up with a great mix – roughly 66% male / 33% female and with a 55 year age gap between the youngest and oldest person present!

Back to Thursday night….

We started with a champagne reception in the very stylish blue room.  Unfortunately, since it was dark, my iPhone struggled a little to capture it ….. but the room looks like this:

Quo Vadis Blue Room

This was followed by a delicious three course meal in the Marx room, around this large table:

Here is everyone from my end:

HFP reader dinner

Everyone seemed to enjoy chatting to their neighbours. I was worried that the table might be too large and that people would struggle to hear but some readers even chatted across the table, so it can’t have been too bad!

This is the view from Rob’s end of the table (his phone can clearly do better low-light images than mine):

The feedback we have had from all who attended is that they had a great night. Everyone seemed to start chatting very quickly. If you have been to our Christmas or Summer parties you will know how friendly everyone is!

We have to give a special thanks to Tim from Reward Flight Finder who came in as a last-minute sponsor.  Whilst we were originally going to run the dinner as a loss-making trial, Tim very kindly stepped in to cover our costs, which also allowed us to increase the drinks budget.

(There were many happy Reward Flight Finder users in the room.  If you’ve never tried it, give it a go.  You can search BA Avios availability in seconds – far more quickly than you can at – and set up alerts so you are emailed when seats open up on flights you want.)

Does your company want to sponsor the next HfP Reader Dinner?

The idea behind the dinner – apart from offering a more intimate evening than our large parties – was to trial a concept which we can offer to our travel and loyalty partners as a fun form of market research.

We believe that we can persuade hotels, airlines, car hire groups and credit card companies to underwrite future events if we provide the right mix of people.  This should allow readers to attend for free or at a nominal cost.

Our readership is so big that we think we can meet most requests.  If Virgin Atlantic wants to treat 20 BAEC Gold card holders to dinner to learn what would make them switch, or Emirates wants to meet 20 people who have recently flown BA Club World to Dubai, or Marriott Bonvoy wants to pick the brains of 20 top tier IHG Rewards Club members, we are in a great position to arrange that.

We can find the right readers, validate their credentials and get everyone together in a room.  Let us know if your business is interested.

Comments (164)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

    • Freddy says:

      Makes the nectar amex card an effective 2% return on double up vouchers!

      • Scallder says:

        Indeed so 2 sign up bonuses in our house means £400 of double up value!

        Last year they didn’t cap any specific category which could work very well if they do the same this year!

        • BJ says:

          And last year there was no problem doubling up more than £100pp in store. I note this year vouchers will only be issued online or on the app so that will end. Also create issues because we may have vouchers abd then nothing suitable to spend them on. I think I’ll keep mine in hope of another LNER offer.

          • Scallder says:

            BJ – if on app could always go to the store and then do once you’ve found stuff you want? Agree on the discounts – By clothing is regularly 25% off throughout the year but yep can get some good bargains.

          • BJ says:

            @Scallder, see the point by Freddy below. I think they will have reconsider this or facilitate refunds if people cannot use their vouchers. Otherwise, not so many will take up the offer this year. Last year I only issued my vouchers in store after I had my vacuum cleaner in a trolley.

      • BJ says:

        It’s not a true double up though on most products, for example there will be a 50% off toy sale that will end before double up begins. There will still be some good deals to be had though. Last year I got a £200 vacuum cleaner for £100 worth of points and best price elsewhere wax £180.

        • Freddy says:

          From the ukhotdeals thread it looks like you will need to get the voucher by 5th Nov and have to spend between 13th-19th Nov so getting the voucher cannot be done at the same time as redeeming. Makes it a bit of a gamble what’s in store!

          • JPa says:

            i don’t think that is the case. You could preorder vouchers last year (I think there were issues with them not being sent on time), but you could also change them in store during the promo. So I wouldn’t worry about changing them in advance (subject to the full T&C’s being published).

    • Shoestring says:

      BJ we piss around with our Van Meuwen deals and double up Nectar deals

      but these are meaningless

      compared to getting screwed by Boris on EU

      • BJ says:

        Have you thought about moving permanently to your place in the sun once kids are all out of school? I will seriously consider moving if it goes really bad but for me the decision is easy with no kids, jyst cones down to a financial one.

      • Harry T says:

        I’m emigrating when I finish my specialty training and become a Consultant. This country is going to the dogs.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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