Blow to Irish Avios collectors as SuperValu Real Rewards ends its partnership

Avios collectors in Ireland are facing a blow as the Aer Lingus AerClub programme losing its supermarket partner, SuperValu.

(As a reminder, our coverage of Avios Ireland (AerClub) is exclusively on the Head for Points website.  You will not receive these articles via our daily emails unless it is a deal which UK residents can take part in.)

The way that this programme has worked is that you earn one Real Rewards point for every €1 you spend in SuperValu.  You could convert Real Rewards points or Money Back vouchers into Avios at the rate of 1:1.

At 1 Avios per €1 spent, it wasn’t hugely generous unless there was a transfer bonus running.

The Avios / SuperValu partnership ends next month

According to an annnouncement on the SuperValue website here:

“The loyalty partnership between AerClub and SuperValu Real Rewards will end on May 19th 2022. From that date, you will no longer be able to convert Real Rewards points into Avios.”

It is going out with a 50% transfer bonus

The one piece of good news is that the partnership is going out with a bang.

Until 5th May, you will get a 50% bonus when converting Real Rewards points into Avios. This is the highest bonus for some years.

This means 1 Real Rewards point is worth 1.5 Avios.

The minimum transfer level is 50 Real Rewards points or a €2.50 Money Back Voucher.

Full details can be found on the SuperValu site here.

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How to earn Avios from UK credit cards (April 2024)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

There are two official British Airways American Express cards with attractive sign-up bonuses:

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

SPECIAL OFFER: Until 12th May 2024, the Capital on Tap Business Rewards Visa card is offering a bonus of 30,000 points, convertible into 30,000 Avios. You must have a Limited Company to apply. Click here to learn more and click here to apply.

You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.