Maximise your Avios, air miles and hotel points

Get cheap Avios via the Nectar ‘Great Fruit & Veg Challenge’

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

Yes, we’re in those dead days of August when there isn’t much real news to write about and we find we have too much time on our hands.

Which is how I came to look at the Nectar ‘Great Fruit & Veg Challenge’ and managed to get myself some cheap Avios ….

Great Fruit and Vegetable Challenge

If you open the Nectar app, you’ll see details of the Sainsbury’s ‘Great Fruit & Veg Challenge’. Running to 17th September, it aims to encourage you to buy more fruit and vegetables.

The challenge works best for people who never buy fruit and vegetables in Sainsbury’s, because you should have very soft targets.

You may, like me, have had a quick look at the challenge and written it off as being too difficult. You may be wrong. It looks trickier than it is.

This is what Rhys and I both have:

  • buy 10 portions of fruit and vegetables and get 500 Nectar points
  • buy another 10 portions of fruit and vegetables and get 500 Nectar points
  • buy another 10 portions of fruit and vegetables and get 500 Nectar points

…. for a total of 1,500 Nectar points.

1,500 Nectar points is worth:

  • 938 Avios
  • £7.50 to spend in Sainsbury’s or with another Nectar partner
  • almost (if you get to 1,600 points) four free coffees in Caffe Nero, worth at least £13
Nectar Fruit Vegetable Challenge

The key point is the definition of ‘portion’

Where I went wrong, when I initially saw this offer, is that I assumed a ‘portion’ was a packet of fruit or vegetables.

It isn’t.

A ‘portion’ is 80g of fruit or vegetables, excluding potatoes. There are some other niche exclusions but the main one is potatoes.

This means that, if your target is 30 portions, you only need to buy 2.5kg of fruit and vegetables.

I popped into the Sainsbury’s Local near our office and they had 500g bags of carrots reduced to 49p from 60p, so I bought five. My wife will be pleased.

Carrots appear to be the best ‘price to weight’ product that isn’t excluded, although this may change depending on what is on offer.

For a total spend of £2.45, I triggered the full 1,500 Nectar points in one go. We also get carrot soup for a couple of days, I suspect. The Nectar IT is surprisingly good and you will have the bonus points in your account within a couple of minutes of leaving the store.

Regular shoppers at Sainsbury’s seem to be getting very high targets, eg 600 portions. However, if you rarely visit, or rarely buy fruit and vegetables when you do, you may well get the ’30 portions for 1,500 Nectar points’ offer that seems to be the baseline.


How to earn Avios from UK credit cards

How to earn Avios from UK credit cards (October 2024)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

40,000 bonus points and great travel benefits – for a large fee Read our full review

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

Capital on Tap Business Rewards Visa

10,000 points bonus – plus an extra 500 points for our readers Read our full review

There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum

Up to 80,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

Get up to 40,000 points as a sign-up offer and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

Comments (92)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • AJA says:

    Sour grapes here as my target is much harder than Rob’s. I have done 3 weekly shops and I am only 2/3 of the way to my first target having apparently bought over 7kg of fruit and veg so far. So no way i am going to get the full 1500NP.

    Double sour grapes as I also did not get the spend £3k and get 2000 Avios on my BAPP..

    As Froggee says “sad face”

    • Simon says:

      The sour grapes should be reduced for a quick sale and count towards the target??

  • BJ says:

    Buy them regularly, need 30 portions to get 250 points. I didn’t realuse people had different targets. Just cost them my business for a year, I stop buying and get them from local greengrocer in Stockbridge.

    Got 250 bonus for spebding £45 and paying with amex Nectar. Oddly this offer came as a notification only, not via amex offers or Nectar app. It has posted this morning directly with shop, no waiting up to 28 days.

    • Vit says:

      Stockbridge is nice. Like cafe around there a lot! 🙂

      • BJ says:

        Getting better all the time, every vacant ground floor premises seems to be opening up as something. Sadly the chains lije Starbucks are trying to muscle in too.

        • Axel says:

          The Coop in Stockbridge is the friendliest and best organised store in Edinburgh. The small Sainsbury Expresses are too pedestrian.

          Maybe Edinburgh HFP meetup should be in Stockbridge.

  • AL says:

    £7.35 for 968 Avios is bordering on not really worth it for me.

  • Tony says:

    What a load of bollx. You’ve got to buy paper bags in Sainsburys, expensive fruit…no thanks. Just go to Lidl/Aldi, cheap fruit and veg and pay on Amex…Avios!

    • Peter K says:

      Lidl/Aldi fruit and veg seems to go off (mouldy) very quickly from our local stores. If you want to do a shop for veg every 2 days then you’re fine. If not then go elsewhere.

      • Roosit says:

        I had that problem recently with strawberries a few times – but tbh the ones from Sainsbury’s went mouldy just as fast… Another reason to go to the local market instead.
        90 portions for 500 pts here btw

        • Rob says:

          Strawberries are £15 per box at our local market. They also do ‘seconds’ at £7.50 per box ….

      • BBbetter says:

        Isnt that what is healthy?

        Or would you like your fruit with chemicals that keep it fresh for longer?

        • Rob says:

          Do you know how fruit is stored these days? The apples you buy in the supermarket are usually 9-12 months old. Citrus fruit is usually 6 months old. Carrots can be 9 months old, potatoes can be 12 months old. Stick something in a room with reduced oxygen and you’d be surprised how long it can last.

  • Man of Kent says:

    I’d like to suggest an option is to use the offer to buy dried / tinned vegetables and then donate them to your local food bank if you are able to.

  • Chris says:

    Our target is 270 portions to earn £5 worth of Avios. Like a lot of companies Sainsbury treat regular customers like dirt.

  • Steve says:

    As an added bonus, you can save on your electricity bill as you should have incredible night vision by the end of the week (if not X-ray vision).

  • Crafty says:

    We almost never shop there. Buy 90 portions to get £1.25. Nope!

    • TGLoyalty says:

      Mine is buy 150 lol

      Though we buy about 50-60 a week regardless so it’s just a free 250 nectar before it runs out.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.