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Get cheap Avios via the Nectar ‘Great Fruit & Veg Challenge’

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Yes, we’re in those dead days of August when there isn’t much real news to write about and we find we have too much time on our hands.

Which is how I came to look at the Nectar ‘Great Fruit & Veg Challenge’ and managed to get myself some cheap Avios ….

Great Fruit and Vegetable Challenge

If you open the Nectar app, you’ll see details of the Sainsbury’s ‘Great Fruit & Veg Challenge’. Running to 17th September, it aims to encourage you to buy more fruit and vegetables.

The challenge works best for people who never buy fruit and vegetables in Sainsbury’s, because you should have very soft targets.

You may, like me, have had a quick look at the challenge and written it off as being too difficult. You may be wrong. It looks trickier than it is.

This is what Rhys and I both have:

  • buy 10 portions of fruit and vegetables and get 500 Nectar points
  • buy another 10 portions of fruit and vegetables and get 500 Nectar points
  • buy another 10 portions of fruit and vegetables and get 500 Nectar points

…. for a total of 1,500 Nectar points.

1,500 Nectar points is worth:

  • 938 Avios
  • £7.50 to spend in Sainsbury’s or with another Nectar partner
  • almost (if you get to 1,600 points) four free coffees in Caffe Nero, worth at least £13
Nectar Fruit Vegetable Challenge

The key point is the definition of ‘portion’

Where I went wrong, when I initially saw this offer, is that I assumed a ‘portion’ was a packet of fruit or vegetables.

It isn’t.

A ‘portion’ is 80g of fruit or vegetables, excluding potatoes. There are some other niche exclusions but the main one is potatoes.

This means that, if your target is 30 portions, you only need to buy 2.5kg of fruit and vegetables.

I popped into the Sainsbury’s Local near our office and they had 500g bags of carrots reduced to 49p from 60p, so I bought five. My wife will be pleased.

Carrots appear to be the best ‘price to weight’ product that isn’t excluded, although this may change depending on what is on offer.

For a total spend of £2.45, I triggered the full 1,500 Nectar points in one go. We also get carrot soup for a couple of days, I suspect. The Nectar IT is surprisingly good and you will have the bonus points in your account within a couple of minutes of leaving the store.

Regular shoppers at Sainsbury’s seem to be getting very high targets, eg 600 portions. However, if you rarely visit, or rarely buy fruit and vegetables when you do, you may well get the ’30 portions for 1,500 Nectar points’ offer that seems to be the baseline.


How to earn Avios from UK credit cards

How to earn Avios from UK credit cards (October 2024)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

40,000 bonus points and great travel benefits – for a large fee Read our full review

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

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There is also a British Airways American Express card for small businesses:

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There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

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American Express Business Gold

Get up to 40,000 points as a sign-up offer and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

Comments (92)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • RonnieB says:

    I don’t care what other people’s target are

  • John G says:

    If there is nothing else to talk about, why not run an article on what HSBC are up to with their Premier WE card …

  • Tom D says:

    My Nectar target is as follows :
    – Buy 200 portions for 250 points.
    – Buy 200 portions for 250 points.
    – Buy 200 portions for 500 points.

    Yes I have indeed written it off as being unrealistic!! Basically punished for being a regular customer who buys a lot of fruit and veg there.

  • Anne says:

    This made me giggle. Did the assistant keep a straight face when you scanned your five bags of carrots? Thanks for being such a trooper and never missing a trick when it comes to helping us collect more Avios.

  • Andrew. says:

    Had my first set of points. A box of strawberries, four Nectarines, & four bananas, seems to have triggered 30 portions for 500 points. But I may not be taking tinned or dried bits into consideration.

    Can’t really protest too much at extra points for items that I would be buying anyway.

  • James W says:

    3 x 10 portions for a total of 1500 for me, since I don’t do the shopping. I’ll give my card to Mrs, and job done! Thanks for bring it to our attention.

  • Scott says:

    My targets are high compared to what I normally buy.
    A bag of spinach is 1 or 2 portions tops, and 150g of berries takes that to 3 or 4 portions.
    Not sure why I got 90 portions for 500 points from based upon that.

    Anyway, with carrots and onions, I’m about 5 bags of carrots away from completing all 3 tasks (270 portions for 1500 bonus points).

    My mother, who buys a lot more fruit and veg, got 3 x 90 portions with 250 bonus points per target.

    I have to say this works out better than some previous promos where you had to buy X portions of specific vegetables or fruit Y for Z bonus points

  • Petermc says:

    My targets are 3×30 portions for 250, 250 & 500 points, easily achieved by regular shopping.
    Hopefully they will keep giving me bonus offers on the app for non perishable goods. I currently have some money invested in toilet rolls, kitchen towel and bleach.

    • john says:

      Same. This is one of those ones where they are just giving away £5 of nectar points for buying what you normally buy!

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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