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LAST DAY: Get a 30% Virgin Points bonus when you convert Amex Membership Rewards points

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Virgin Atlantic Flying Club has been running a 30% bonus when you transfer American Express Membership Rewards points into Virgin Points.

It is very, very rare to see an American Express airline transfer bonus in the UK so this is worth serious consideration.

The usual transfer rate is 1 Virgin Point per 1 Membership Rewards point. Under this offer, you will receive 1.3 Virgin Points per Membership Rewards point.

Given our 1p valuation of a Virgin Point when used for premium cabin Saver flights, this means you are getting 1.3p per Membership Rewards point.

Couple on beach

Before we get into the details, here is the small print:

  • the offer only applies to UK-domiciled Membership Rewards accounts, for both personal and business American Express cards
  • the offer ends today, Thursday 21st November 2024
  • there is no minimum transfer to receive the bonus, apart from the usual ‘Amex to Virgin Points’ minimum of 1,000 Membership Rewards points
  • you can receive the bonus on multiple transfers
  • the bonus should post alongside the standard points, and transfers from American Express to Virgin Points are usually instant unless additional security checks are required

This offer can be found on the Virgin Red website

This offer is not listed on the Membership Rewards website.

You can verify it exists, however, from this page of the Virgin Red website or by looking in the Virgin Red app where you should see it in the activity section in your account.

If you want to test the offer, do the smallest 1,000 Membership Rewards points transfer. This should post immediately as 1,300 Virgin Points instead of the usual 1,000. You can then go back and do a larger transfer.

Here is a test transaction I did when the deal launched which shows it works. Here is a screenshot from the Amex website showing a 1,000 Membership Rewards points transfer to Virgin Atlantic Flying Club:

I then went into my Virgin Atlantic Flying Club account and could immediately see the 1,300 Virgin Points showing:

Is this a good deal?

We value airline miles at 1p when used for a premium cabin redemption, so this bonus would increase our estimated value per Membership Rewards point to 1.3p.

As it happens, we recently ran a 13-part series of articles on how to spend Virgin Points. Click through to read:

Note that a couple of these articles need reworking to reflect the move to dynamic pricing for Virgin Atlantic redemptions.

How to use this offer alongside Virgin Atlantic’s big changes

As we have covered extensively, Virgin Atlantic made substantial changes to Virgin Atlantic Flying Club on 30th October.

The key change is that reward pricing for Virgin Atlantic flights switched to a new model.

Instead of the previous fixed price reward chart, subject to peak and off-peak dates, the scheme adopted ‘dynamic pricing’.

There are two levels of dynamic pricing. ‘Saver’ rewards will be available in every cabin and priced at no more than historic reward pricing, with flights to New York from 6,000 points one-way. However, there will no longer be a guarantee that any particular flight, class or route will have ‘Saver’ seats – and as our research showed, there are very few available in Upper Class.

There are good deals on some routes – New York, for example, has a lot of Upper Class Saver seats at just 29,000 points each way during the first half of 2025.

All other seats – every seat in every cabin – are available for points, albeit at a far higher price point than a ‘Saver’ reward.

What do we recommend?

Even if you are disappointed with the recent changes to Virgin Flying Club, this 30% transfer bonus may still work for you:

  • it allows you to top-up your remaining Virgin Points before emptying them out on a final redemption
  • it removes the sting from the new pricing levels by effectively reducing the points cost of a flight by 30%

Remember that partner airline flights are unchanged

Just because reward flights on your preferred route may no longer be feasible on Virgin Atlantic, it absolutely does not mean that you can’t get good value flight rewards with Virgin Points.

All other redemptions continue to price off the old-style redemption charts. You know how many points you need, and the level doesn’t move from day to day (or even flight to flight).

Air France and KLM can get you pretty much anywhere you want to go via a change in Paris or Amsterdam, and you have other SkyTeam partners such as Delta, Korean and Vietnam Airlines to work with too.

Take a look at these two articles for more information:

Virgin Red Room London The O2

Keen to use your points for something other than a reward flight?

If you don’t fancy a flight, that’s not a problem!

Here are some examples of the many other redemptions available with Virgin Points via Virgin Red:

  • two tickets to see Slipknot in the Virgin Red Room at The O2 in London (image above) on 20th December are 50,000 Virgin Points – this would only require a transfer of 38,147 American Express Membership Rewards points
  • a £200 Eurostar voucher is 40,000 Virgin Points – this would only require a transfer of 30,770 American Express Membership Rewards points
  • a two-night off-peak stay at Sir Richard Branson’s Mont Rochelle resort in the Western Cape in South Africa is 60,000 Virgin Points – this would only require a transfer of 46,154 American Express Membership Rewards points
  • a Virgin Voyages sailing starting from 140,000 Virgin Points – this would require a transfer of 107,692 American Express Membership Rewards points and gets you a 4-nighter in the Caribbean

Note that transfers from American Express must be made in multiples of 1,000 points.

Conclusion

It is very rare to see a conversion bonus from UK American Express Membership Rewards to an airline, so this offer is worth serious consideration.

If you’re not familiar with what you can do with Virgin Points, the articles I listed above are a good place to start.

Even if you no longer feel that Virgin Atlantic redemptions are suitable for you, due to the lack of Saver seats in premium cabins on key leisure routes, there is still a lot of value with partner airlines.

You can find out more about the 30% transfer bonus to Virgin Points on the Virgin Red website here or in the app.

You need to transfer your points by tonight, 21st November, to receive the 30% bonus.

PS. Don’t forget that you will not see the offer showing on the American Express Membership Rewards website. If you are unsure, do a test transfer of 1,000 Membership Rewards points first, check that 1,300 Virgin Points have arrived in your account and then follow up with a larger transfer.


How to earn Virgin Points from UK credit cards

How to earn Virgin Points from UK credit cards (December 2024)

As a reminder, there are various ways of earning Virgin Points from UK credit cards.  Many cards also have generous sign-up bonuses.

You can choose from two official Virgin Atlantic credit cards (apply here, the Reward+ card has a bonus of 18,000 Virgin Points and the free card has a bonus of 3,000 Virgin Points):

Virgin Atlantic Reward+ Mastercard

18,000 bonus points and 1.5 points for every £1 you spend Read our full review

Virgin Atlantic Reward Mastercard

3,000 bonus points, no fee and 1 point for every £1 you spend Read our full review

You can also earn Virgin Points from various American Express cards – and these have sign-up bonuses too.

American Express Preferred Rewards Gold is FREE for a year and comes with 20,000 Membership Rewards points, which convert into 20,000 Virgin Points.

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express comes with 50,000 Membership Rewards points, which convert into 50,000 Virgin Points.

The Platinum Card from American Express

Huge 80,000 bonus points and great travel benefits – for a large fee Read our full review

Small business owners should consider the two American Express Business cards. Points convert at 1:1 into Virgin Points.

American Express Business Platinum

50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Virgin Points

(Want to earn more Virgin Points?  Click here to see our recent articles on Virgin Atlantic and Flying Club and click here for our home page with the latest news on earning and spending other airline and hotel points.)

Comments (15)

  • Michael C says:

    By the looks of things, no reward flights to S Paulo for flights under Virgin but operated by Latam?

  • Paul73 says:

    The whole change to pricing seems to have tipped Flying Club over. Agents don’t understand some of the changes, put you on hold and then cut the call. Recently twice now when asking how to use the credit card voucher as an upgrade voucher to UC but because the PE price was higher said it can’t be used at all or don’t know how to work out the pricing.Go off to check if that is correct and hang up. Not impressed at all.

    • Will says:

      My experience of using the vouchers wasn’t much better before this.
      Have always found the call centre absolutely terrible, they keep you waiting while they go to find information for an eternity then come back with different answers depending on the agent

  • Simon says:

    Am in two minds about this offer. On the one hand, I am trying to keep an MR balance in line with the advice of always having a convertible currency. On the other hand, this is a relative cheap way to get some VS points and they’re unlikely to devalue again before I can use them (and I expect I will use them in the next 36 months, so it’s not entirely a speculative purchase). Hmmm.

    • Will says:

      Everyone’s use case is specific but looking at it in terms of devaluation, it’s very hard to know what number of points they’ll assign to a given route on a given day so unless your flying virgin so often for your own cash that you can be picky on when you use points over cash you may well find the redemption you had in mind isn’t possible for a sensible number of points.

      I keep a limited amount in there from the virgin credit card for partner redemptions (which I assume will go crazy any time soon) and that’s my interest in virgin over.

    • Danny says:

      Probably won’t be the last MR bonus, judging from their repeat 70% bonuses on buying points… Trying to pump up their balance from selling points I guess.

  • ChasP says:

    well at least it temporarily reduces the 50% devaluation on reward seats

  • nbdm says:

    Is there a chance of a “Black Friday” sale/discount starting tomorrow, as we’ve seen in previous years?
    I always thought it was odd that this 30% bonus ends today and not next week…

  • Enyinnaya Uwadi says:

    SO sad, I just gained 80000 points reward from Amex platinum today. Was hoping for it to show up on my account yesterday before the deadline. Do you advise me to transfer it today and see if I can get the 30% or stall a bit to see if it will be extended? That will be a whooping 24K bonus on top

    • Rob says:

      Definitely don’t do it today. We know that the offer has performed better than expected for Virgin so it may come back.

      Remember – NEVER transfer out of Amex until you are ready to book a redemption, unless there is a transfer bonus. You are giving up the flexibility of the Membership Rewards points.

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