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DEAL DEAD: Register for £10 American Express cashback on £30 Amazon spend

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(EDIT, 8pm.  Well done everyone!  We have successfully exhausted the majority of the 8,000 registrations between us in just 6 hours and the deal is now closed. 

Please do ensure that you spend £30 on each of the Amex cards you registered, even if you just buy a £30 gift card and add the credit to your Amazon account for later in the year. 

If people register for the offer but do not make the necessary spend then Amex is likely to introduce restrictions on the numbers of cards that can be registered per person in the future.  Merchants such as Amazon are also less likely to want to participate again.

If you have saved some money through this deal, please consider using our Amazon affiliate link – half-way down the right-hand margin of every HFP page – when you are making your £30 spend.  We make a very small commission.)

American Express has, literally, just launched a very generous new promotion in association with

Only 8,000 Amex cards can be registered for this offer.

The regular readers of Head for Points have around 50,000 British Airways, Gold, Platinum, Starwood, bmi etc Amex cards between them, at a rough guess, so we could wipe out this offer ourselves if we so wanted.

You will receive £10 cashback on your Amex statement when you spend £30 at before June 9th.

The easiest thing to do, to be honest, is buy a £30 Amazon gift card and add it to your Amazon account.  The money will then sit there until you buy something, with no time pressure.  There is nothing to suggest that gift cards are excluded – all that matters is that ‘’ appears on your card statement.

You can register every Amex-issued Amex card that you hold.  Lloyds / MBNA / Barclays and Amex supplementary cards seem to register OK.

Whilst the offer is advertised in a way which promotes Amazon’s fashion pages, ANY £30 purchase from the UK site will qualify for the cashback.

Amazon 10 credit

This is what you must do IMMEDIATELY to ensure that your cards are in the first 8,000 to register:

Step 1:  You can see details of the offer and the rules here on the website  If the page is slow to load due to demand then skip to Step 2.

Step 2:  Visit this page and register your American Express card details

There is no rush to do Step 3 – once registered, as long as your purchase is completed by June 9th, you will get the cashback:

Step 3:  Visit and spend £30 in one transaction.  If you want to buy a £30 e-gift card, go to the Amazon UK gift card store here and have one emailed to yourself.  There is a link in the e-gift card email which allows you to instantly add it to your Amazon balance.

That’s it.  Please get onto this ASAP if you want to take part, because all 8,000 will disappear very quickly once this offer reaches hotukdeals, moneysavingexpert etc.

The Amazon links in Step 3 include our affiliate details, and Head for Points will receive a small referral commission on anything you buy.  Thank you for your support.

(Thanks to JT)

Comments (150)

  • Nav says:

    Cheers Rob. Registered two cards The plat and my Virgin Black card and got two e gift vouchers with the email from the Amex Network. You da man!

    • BD701 says:

      Drat, didn’t know it was Virgin Amex as well! I got my BA registered this afternoon though.

  • Brian says:

    As of 7:30pm it’s not working 🙁

    “Unfortunately The Maximum Number Of Cardmembers Have Already Enrolled In This Offer.”

    • Brian says:

      However, did also find a “£10 credit when you spend £50 at” deal on the same website so thanks Raffles for putting me on to that!

      • Liz says:

        I bagged two cards but didn’t know about the trainline offer and I just booked two tickets for £57! You win some you lose some – need to remember to check the deals before I buy anything!

  • rvc113 says:

    Just tried and says: max number have been reached. Hopefully next time.

  • mikeact says:

    Thanks, didn’t wish to appear grabbing so only used two of my Amex cards,both successful.

  • Fenny says:

    Dead now. 7.40pm UK time.

  • Rupert says:

    Doh – “Unfortunately the maximum number of Cardmembers have already enrolled in this offer.”

  • n says:

    Unfortunately The Maximum Number Of Cardmembers Have Already Enrolled In This Offer.

  • pj says:

    3 more giftcards arrived in my email inbox – but only 2 more Congratulations!

    Might have to make a phone call

    • pj says:

      Actually the 5th Congratulations! was there all the time 🙂

      Some quirk just kept it hidden then it jumped out just now (Outlook)