You may not know this, but British Airways Executive Club has a range of ‘Experiences’ redemptions. Available in most major cities in the world, you can redeem your Avios points for local attractions or sightseeing tours.
There is a tiny bit of explanation about the programme on the ‘Spending Avios’ page here at ba.com. Click on ‘Book Experiences’ to be taken to a log-in screen.
It is fair to say upfront that this is unlikely to be the best use of your Avios. However, if you are Avios rich, it is not a bad option.
As will most third party Avios redemptions, such as hotels or wine, you tend to get around 0.5p to 0.6p per Avios.
To a lot of people, this is not a great deal. It is certainly far poorer value than using them for flights – even economy long-haul redemptions should get you over 0.5p of value!
However, if you have more Avios than you can realistically use, or if you earn your Avios from business travel and therefore value them intrinsically at nothing (as you spent nothing to earn them), then these options are worth a look.
Here a few example of experiences I am offered in London if I look at March 12th – March 14th:
The Original London Sightseeing Tour – 5,100 Avios per person
2 course meal at Planet Hollywood – 3,200 Avios per person
Afternoon Tea at The Milestone Hotel – 10,100 Avios per person
Private 3 hour Poirot tour by black taxi – 69,350 Avios
London Eye Fast-Track ticket – 6,500 Avios per person
Florence Nightingale Museum ticket – 1,700 Avios per person
River Thames Fast Boat Experience – 6,950 Avios per person
There were 453 options offered for London so you should find something of interest – even if you live here! There are similar packages available for other major tourist cities.
(Want to earn more Avios? Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)