Maximise your Avios, air miles and hotel points

(DEAD?) The Amex / Amazon ‘£25 off £40’ coupon is working again – even if you’ve used it before!

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EDIT: Amazon closed down this code on Friday evening

For the last couple of years, Amazon has been offering a generous bribe to anyone with an American Express card which offers Membership Rewards points.

You may not be aware that Amazon lets you pay for your purchases on the UK site with Membership Rewards points.  I absolutely do not recommend this, because you are only getting 0.45p per American Express point, but the feature exists.

Have you already registered for the Amazon / Amex offer?

If you have signed up for this feature at some point in the last couple of years, there is some interesting news.

A new Amazon discount code – AMEX25OFF – seems to get you £25 off a £40 order when you part-pay using Membership Rewards points.

For absolute clarity, this code works even if you already got a £15 or £25 discount when you originally linked your American Express and Amazon accounts.

Here is a screenshot I took on Wednesday when I was ordering something for my son:

AMEX25OFF American Express Amazon discount code

As you can see, £25 has been deducted from my order.  You can also see that I redeemed a grand total of 10p of Membership Rewards points (22 points deducted).

To get this to work:

You need £40-worth of items in your basket which are ‘Sold by: Amazon’ 

For absolute clarity, anything sold by a third party, even if it is ‘Fulfilled by:’ Amazon, won’t count, neither will digital content or gift cards

If your basket contains multiple items, they must all have identical shipping times and be delivered to the same address

You need to select your Membership Rewards-linked American Express card to pay

You MUST select the option to fully pay with points (bad idea due to the poor value you get) or ‘part pay with points’ (a good idea, redeem 10p-worth as I did!)

You add promo code AMEX25OFF

All sorted, as the screenshot above shows.

Our Amazon link is one of the ways we fund this site.  If you buy something through this offer, please use this link – Amazon home page – to make your purchase.  Thanks!

Amazon

Does this work if you have not already linked your Membership Rewards and Amazon accounts?

We don’t know.

(EDIT: comments below suggest it DOES work with new Amazon accounts and it DOES work with existing Amazon accounts newly linked to Membership Rewards.)

This is what to do, assuming you have not done this offer in the past:

Link your Membership Rewards account with your Amazon account by visiting this page on the Amazon website – note that this discusses a poorer offer, worth £15 off a £40 spend, which has now closed anyway

Buy £40 of items on amazon.co.uk following the guidelines I listed above

Qualifying credit and charge cards would include:

…. plus Green, Centurion and various cards now closed to new applicants.

You MAY find that the AMEX25OFF code then works.  Or it might not ….

If you are reading this via email, I suggest you pop over to the HFP website during the day to take a look at the comments on whether this is working or not.


Want to earn more points from credit cards? – November 2020 update

If you are looking to apply for a new credit or charge card, here are my November 2020 recommendations based on the current sign-up bonus

You can see our full directory of all UK cards which earn airline or hotel points here.

British Airways American Express card

British Airways American Express

5,000 Avios for signing up, no annual and a companion voucher for spending £20,000 Read our full review

BA Premium Plus American Express card BAPP

British Airways American Express Premium Plus

25,000 Avios and the UK’s most valuable credit card perk – the 2-4-1 companion voucher Read our full review

Nectar American Express

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & two airport lounge passes Read our full review

American Express Platinum card Amex

The Platinum Card from American Express

30,000 points and an unbeatable set of travel benefits – for a fee Read our full review

Virgin Rewards Plus credit card

Virgin Atlantic Reward+ Mastercard

15,000 points bonus and the most generous non-Amex for day to day spending Read our full review

Earning miles and points from small business cards

If you are a sole trader or run a small company, you may also want to check out these:

American Express Business Gold card

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

Amex Platinum Business American Express

American Express Business Platinum

40,000 points sign-up bonus and a long list of travel benefits Read our full review

British Airways Accelerating Business American Express card

British Airways Accelerating Business American Express

Earn both Avios and BA On Business points with your business spending Read our full review

Capital On Tap Business Rewards Visa

The most generous Avios Visa or Mastercard for a limited company Read our full review

Disclaimer: Head for Points is a journalistic website. Nothing here should be construed as financial advice, and it is your own responsibility to ensure that any product is right for your circumstances. Recommendations are based primarily on the ability to earn miles and points and do not consider interest rates, service levels or any impact on your credit history.  By recommending credit cards on this site, I am – technically – acting as a credit broker.  Robert Burgess, trading as Head for Points, is regulated and authorised by the Financial Conduct Authority to act as a credit broker.

Comments (111)

  • Trevor Gardiner says:

    Yep, worked fine. Thanks HfP.

  • Rob says:

    Any idea if this works with supplementary cards or just the main cardholder?

    • Shoestring says:

      it’s a bit irrelevant (I think) as you can use the same main Amex card on multiple Amazon a/cs and the offer can only be used once per Amazon a/c

      if you mean you don’t have access to the main card, then no, it won’t work on the supp because only the main cardholder can spend MR points

  • Andrew-A says:

    Perfect thanks.
    Worked a treat here, a bottle of Monkey 47 gin heading my way with £25 off.

  • Alex says:

    Thanks for this, I used to buy some cat food, the little $$hits will have 3 months of food! I tried to get something from Warehouse deals, but the code didn’t work.

  • Tracy says:

    Just used this twice today, thanks for the heads up.

  • Richard G says:

    Not working for me. A shame.

    • Mark says:

      Yes, I did that, and with a £49 Echo Dot, on different Amex cards, and browsers, and the Amex app, and every time got the same ‘code is not valid’ message. I must be the only reader who has failed with this one, I guess!
      I have given up now! But it would be nice to know why……

  • James Harland says:

    FYI – Worked just fine when redeeming £0.01 of points too, on an account I’ve previously claimed the £25 on

  • Russ says:

    Thanks for the heads up Shoestring and Rob. Got fed up of searching for stuff sold by Amazon so put ‘sold by Amazon’ in the search bar and it seems to work.

    • Lady London says:

      I believe on results pages, of ten if you look to the left there are boxes you can ticket that will filter the products displayed. I think some of them are “sold by Amazon”. which owuld be a start.