Hilton and Accor add new football and concert experiences for your hotel points

Hilton Honors and ALL (Accor Live Limitless) have added some interesting new UK points redemptions for anyone who doesn’t want to see another hotel room in their free time!

Let’s start with Hilton Honors.

The new Football Association and Wembley Stadium partnerships continue to ramp up.

You can currently bid for:

• VIP hospitality for The ELF Championship Play-Off at Wembley on 24th May – bid here (bidding closes after the first semi-final second leg but before the second semi-final second leg!)

• VIP hospitality for England Lionesses vs Portugal at Wembley on 30th May – bid here

• Standard tickets for England Lionesses vs Portugal at Wembley on 30th May – bid here

• Standard tickets for England vs Senegal in Nottingham on 2nd June – bid here

• VIP hospitality to see Dua Lipa at Wembley on 20th June, including a hotel stay – bid here

• VIP hospitality to see Guns ‘N Roses at Wembley on 26th June, including a hotel stay – bid here

• VIP hospitality to see Lana Del Ray at Wembley on 3rd June, including a hotel stay – bid here

There were some ‘buy it now’ packages on Friday for the Wembley concerts at a crazily cheap 100,000 Hilton Honors points for two (with full VIP hospitality). They went so quickly that they were sold out before I even saw them.

My article on how the VIP hospitality at Wembley works is here.

You can also bid for Hilton’s annual McLaren F1 VIP packages for the British Grand Prix. These tend to go for crazy amounts of points so I’m not going to focus on them, but you can find details on the Hilton Experiences site. There is one 3-day VIP package available plus separate packages for Friday, Saturday and Sunday.

Oddly, the 3-day VIP package is currently selling for less than the race day package, even though the former has everything that the race day package includes PLUS entry and a hotel for the previous two days!

It isn’t clear if the Friday drinks party on the roof of the Hilton Garden Inn at Silverstone will return this year.

Remember that American Express Membership Rewards points convert at 1:2 into Hilton Honors points. There are currently two excellent special offers running:

• 80,000 (!) Membership Rewards points with The Platinum Card (click to read more, click here to apply)
• 30,000 Membership Rewards points with ‘free for a year’ American Express Preferred Rewards Gold (click to read more, click here to apply)

Got Accor Live Limitless hotel points?

Accor Live Limitless has added some new events at OVO Arena Wembley.

These give you access to the exclusive ALL Terrace, which I explained here.

The current redemptions are (all pricing is for two and includes three free drinks per person plus exceptionally good seats):

• Andre Rieu – 8th and 9th May – 8,500 ALL points

• Billy Idol – 24th June – 7,000 ALL points

• Lara Fabian – 3rd June – 9,000 ALL points

• Jeff Dunham – 13th June – 4,500 ALL points

You can redeem your points for the ALL Terrace on the Accor website here.

Accor is the largest hotel group in the world outside the Americas, so there are no shortage of ibis, Novotel, Pullman, Mercure, Sofitel, Raffles etc hotels where you can earn. Our full overview of Accor Live Limitless is here if you want to find out more about how the scheme works.

There are no credit card partnerships, directly or indirectly. You CAN transfer Avios into Accor Live Limitless points via Qatar Airways Privilege Club but the rate isn’t great at 4.5 to 1 – read more here. It may work for you if there is an act you are very keen to see and tickets are otherwise unavailable.

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How to earn Hilton Honors points and status from UK credit cards (May 2025)

There are various ways of earning Hilton Honors points from UK credit and debit cards.  Many cards also have generous sign-up bonuses.

There are two dedicated Hilton Honors debit cards. These are especially attractive when spending abroad due to the 0% or 0.5% FX fee, depending on card.

You also receive FREE Hilton Honors status for as long as you hold the debit cards – Gold status with the Plus card and Silver status with the basic card. This is a great reason to apply even if you rarely use it.

We reviewed the Hilton Honors Plus Debit Card here and the Hilton Honors Debit Card here.

You can apply for either card here.

There is another way of getting Hilton Honors status, and earning Hilton Honors points, from a payment card.

Holders of The Platinum Card from American Express receive FREE Hilton Honors Gold status for as long as they hold the card.  It also comes with Marriott Bonvoy Gold, Radisson Rewards Premium and MeliaRewards Gold status.

We reviewed The Platinum Card from American Express in detail here and you can apply here.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

You can also earn Hilton Honors points indirectly with:

• American Express Gold (20,000 bonus Amex points)
• American Express Rewards Credit Card (10,000 bonus Amex points)

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

and for small business owners:

• American Express Business Gold (20,000 bonus Amex points)
• American Express Business Platinum (50,000 bonus Amex points)

The conversion rate from American Express to Hilton Honors points is 1:2.

Click here to read our detailed summary of all UK credit cards which can be used to earn Hilton Honors points.