Get a 20% bonus on Tesco Clubcard conversions to Avios
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British Airways Executive Club has announced the first “open to all” transfer bonus from Tesco Clubcard to Avios since, I think, July 2012.
From 1st November – so DO NOT CONVERT TODAY – until 30th November, you will receive a 20% transfer bonus on conversions from Tesco Clubcard into British Airways Executive Club.
Auto-convert members are OK as transfers which were made after 20th October will also receive the bonus.
There is a cap of £100 on the amount of Tesco vouchers that can be transferred. You cannot get around this by sending £100 to BA and £100 to avios.com, because avios.com is not participating in this offer.
Full details can be found on the Clubcard website here.
Note that the wording between the site and the rules is not exactly the same. The site says that you must convert in multiples of £10 to get the bonus. The small print simply says that you must convert a minimum of £10 – and that once you are above that, you get the bonus on whatever amount you send over up to £100.
This bonus is not entirely unexpected. I know that the Avios devaluation has impacted the willingness of some people to collect Avios from third parties. This is purely common sense – if you believe that an Avios point is worth less than it was, other Clubcard redemption options or credit cards begin to look more attractive.
Avios, on the other hand, relies on income from third party issuers of Avios points. The points issued from British Airways flights are a cost whilst the points issued via third parties are a revenue stream.
The only way to overcome this impact is to offer a transfer bonus which lessens the devaluation. Where BA has gone wrong here is in capping the transfer at £100 – it was Club World redemption pricing which took the biggest hit, and only being able to transfer £100 of vouchers (28,800 Avios) is not going to make much impact.
Remember that Virgin Atlantic is also offering a 15% conversion bonus. This is the first time in a long, long time that Virgin has had a poorer offer than BA!
The other thing to bear in mind is that Clubcard Boost returns on Monday, allowing you to get double the face value of your vouchers at Tesco Direct or for certain products in-store. You should consider if this is a better deal or not. Avios probably win out – a £10 Clubcard voucher would be worth £20 in Tesco Direct or 2,880 Avios points so you are effectively ‘buying’ Avios at 0.69p which is a good deal.
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How to earn Avios from UK credit cards (April 2025)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus
30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold
Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
80,000 bonus points and great travel benefits – for a large fee Read our full review
Run your own business?
We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa
NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa
10,500 points (=10,500 Avios) plus good benefits Read our full review
There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum
50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold
20,000 points sign-up bonus and FREE for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
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