Plaza Premium lounges launch a loyalty scheme – and free Priority Pass visits count

The Plaza Premium Group is a Hong Kong based company specialising in premium travel services including airport transit, meet and greets, airport dining and airport lounges.  They have carved out a niche at Heathrow for premium third party lounges,

Plaza Premium has now launched its own loyalty scheme, Arturre.   To be honest it is fairly underwhelming at the moment but if you are a regular visitor you might as well sign up.

Currently there are 35 lounges worldwide included in the Arturre loyalty programme of which three are in Heathrow – their departure and arrival lounges at Terminal 2 and their departure lounge at Terminal 4.  A Terminal 4 arrivals lounge is opening soon.


Rob reviewed the departure lounge in Heathrow T2 here and here and it is pictured below.  Our review of the impressive Plaza Premium departure lounge in Terminal 4 is here.

(The Plaza Premium departure lounge in Heathrow Terminal 2 has recently been voted ‘best Priority Pass lounge worldwide’ by members of the Priority Pass scheme as Rob mentioned here.)

Arrture is a pretty simple programme and reminds me a bit of coffee cards.  For every lounge visit you get 100 points and 2,000 points can be exchanged for a three hours stay in participating Plaza Premium lounges.

You can see the snag here.  Having to do 20 lounge visits to get a free visit is not hugely generous!

Plaza Premium Heathrow 2

The interesting bit is that you can enter the lounge for free using your credit card, Priority Pass, Lounge Club or other lounge network card and will still receive 100 points per visit.  Once you’ve got 2,000 points you can claim your voucher and give it to family or friends.

You can only join at participating lounges by filling in a form on-site.  You need to redeem your points online on this website.

As a member you will also receive a 15% discount on Plaza Premium lounge spa treatments, as well as a 15% on the ‘walk up’ rate if pay on the door for a lounge visit.

PS.  Don’t forget that Aspire has its own lounge loyalty programme called LoungeMiles – you can read more about this here.

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  1. The fact you can give the 3hrs lounge visit to someone else gives it some usefulness. It could save the £15 fee for your +1 with priority pass.

  2. It seems the points do not expire but if exchanged for a voucher then the voucher has an (unspecified how soon in t&cs) expiry date.

  3. MASTER HACKER says:

    You don’t need this when you can hack any lounge in the world from your phone……..

  4. Master hacker 2 says:

    Just googled it, easy enough to find. Probably fraud though, which isn’t a good start to a holiday if you get caught.

    Instead the Priority Pass issued via Amex Plat which Amex seen to have not cancelled is far better

  5. OT – but lounge related. Flying from Changi Airport on BA in business, which lounges Bar BA can I use? Thanks

  6. When I read “reminds me a bit of coffee cards” I knew the article was written by Anika 🙂

    • I don’t do coffee cards! Even if the early days of HFP, when I used to work out our (now closed) Nero for 2 hours each morning, I didn’t bother. The staff ended up giving me the occasional free coffee instead!

  7. **Off Topic** – Will need to pick seat for LHR – IAH flight on Monday, never flown CW before, SeatGuru etc. show rows 10 – 15 as CW, but BA seat picker shows 10 – 16. Any idea which seats are best? Thinking we want to avoid the middle block and have the yin-yang seats facing each other.

    Was hoping I’d be able to reserve a seat for free today when check-in opens for my EDI – LHR leg, but I doubt it. Also begrudge paying £86 each for a bloody seat reservation though!

    • Yes, we normally do a yin yang window pair. Even for a couple I don’t find the middle seats particularly enticing – the only thing they are good for is sticking a couple of kids!

      • Thanks Rob! Looking forward to it.

        Hopefully we can get one of the yin-yang seats before everyone with status snaps them up out with the 24hr window!

        • You will be able to choose your London seats when the Edinburgh check in opens. So far we have always be lucky and got good or acceptable seats without paying but there were only two of us. Good luck

        • You can also go into your MMB and do a dummy booking to see what seats are left, if you like.

        • Duncan Stevenson-Price says:

          That’s good to know. I figured because I’ve got an overnight in London it wouldn’t let me. Same booking/ticket though so we’ll see.

          Only two of us too, so I’m sure we’ll get something decent. Would rather not have a misaligned window but not the end of the world!

          Check in for the domestic leg opens in an hour so I’ll update then!

        • Sorted! Checked in for both flights, and in 13A & B.

          Now to pack…

  8. Capecam says:

    Is anybody aware of any current Priority Pass membership deals other than the one on Groupon ? Any pointers appreciated

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